As social media in sports becomes ever more present and popular across the Twitter platform, Division-I college football head coaches are taking a more active role as well. According to a recent survey, half of all FBS head coaches have a Twitter account. While some coaches like Florida State’s Jimbo Fisher have banned Twitter outright, other…
Mark Burns
Author Archive | Mark Burns
Snoop Dogg Promoting FIFA 13, #Sportsbiz Spokesman For Franchise
If you visited EA Sports FIFA Soccer 13’s launch party earlier this week in New York City, you might have been fairly surprised with the game’s newest #sportsbiz spokesman. Legendary American rapper and recording artist, Snoop Dogg, has joined forces with New York Giants wide receiver, Victor Cruz, and New York Red Bulls midfielder, Tim…
Jobs In Sports Marketing: How To Land Your Dream Job In Sports
From jobs in sports marketing to public relations and corporate sponsorships, jobs in sports don’t just end with the team. Instead, sports marketing is a narrower focus under the general category of marketing, which concentrates on the promotion of sporting events and organizations along with the promotion of products, goods, and services through the actual…
By The Numbers: NFL Home Field Advantage, 2002-2011 (INFOGRAPHIC)
Just how important is NFL home field advantage in 2012? The folks over at SportsData, LLC created a visual graphic displaying the statistics from 2002-11 as the current season is just underway. Which teams have been utterly atrocious on the road? Who has been the surprising franchise to win consistently on its home turf? Check…
Duke Basketball Program Thoroughly Embraces Tablet Sports Technology
Prior to the 2012 NCAA college football season, Duke University made the switch to an iPad playbook for its players, making it more convenient for them to watch game highlights, opponents’ film, and track individual statistics. Now, the Blue Devils’ men’s and women’s basketball teams are both following suit, becoming the first program in the country…
The Top News In #Sportsbiz – 09.17.12 – 09.24.12
The Top News In #Sportsbiz is a collection of articles curated by Sports Networker’s Lead Writer – Mark Burns Sports Business $40-Million Loss Predicted For Vancouver If NHL Lockout Lasts A winter without the NHL will not only mean disappointed Canucks fans but millions of dollars in lost revenue for Vancouver’s many sports bars and hotels. “It…
Angels’ Mike Trout Inks First Big Sports Sponsorship Deal Of Young Career
He is barely 21 years old, but Los Angeles Angels of Anaheim centerfielder, Mike Trout, is well on his way to making himself a household name in Major League Baseball. Batting well over .300, with 27 homeruns and 77 RBIs as of last Friday, Trout is undoubtedly one of the favorites to win Rookie of the Year and perhaps…
Schlereth’s Chile Finds Its Way To Mile High City After His Career In Sports
Following a 12-year NFL career that saw stops in Washington and Denver, former offensive guard Mark Schlereth is now a well-known media personality making regular fill-in appearances on Mike and Mike in the Morning; the Anchorage, Alaska native also co-hosts a nightly radio show on ESPN with fellow broadcaster, Mike Hill. After his career in sports, though, Schlereth…
Fieldoo Launches Interactive Football (Soccer) Social Network
Fieldoo is an online sports network for football players and agents who want to take the next step in their careers. It is a simple, easy, and fun way for players to promote their careers around the globe, all within one easy-to-access place. Players can create a personal career book and share information about their upcoming games,…
USA’s Gabby Douglas Goes For Gold In Nintendo Marketing Campaign
At the 2012 Summer Olympics in London, USA Olympic gymnast, Gabby Douglas, came home with not one, but two, gold medals. The 16-year-old from Virginia Beach, Va. came in first in the team all-around, and she received top honors in the individual all-around as well. Six weeks later, and the now highly-recognizable teenager is once…
UFC’s Jon Jones Extends Sports Sponsorship With Everlast
Sold in roughly 75 countries and across 6 continents, Everlast is the world’s leading manufacturer, marketer, and licensor of boxing, MMA, and fitness equipment. Earlier this week, the company — which is headquartered in New York — extended its exclusive sports sponsorship with MMA world champion, Jon “Bones” Jones. Jones, who became a part of…
Pickmoto Making News In Sports Technology With Simplified Betting App
Welcome to Pickmoto, the latest development in sports technology and mobile sports gaming. Pickmoto is a fun, easy-to-use new game for your iPhone that offers the competition of fantasy sports. Fantasy sports requires a lot of coordination and time commitment, which is not necessarily all that bad; drafting is still the best part. For mobile,…