For the second consecutive year, welterweight boxer Floyd Mayweather topped Sports Illustrated’s annual list of the 50 richest athletes in professional sports. Last year, Mayweather took over the top spot from Tiger Woods, who had held the spot every year since Sports Illustrated began compiling the list in 2004. From just two fights this yearRead more →
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The Social Side of Golf – The Masters of Social Media
For the big names in golf, Twitter is a great way to keep the fans posted on the goings on in the golfing world. With the golfers in the world getting ready for the US Masters, there’s a bit of a buzz on the social networking site for all things golf. Regardless of whether youRead more →

Sports Social Media: Nike in Hot Water over Tiger Ad
Tiger Woods is back on top of the golf world. On Monday, golf’s most illustrious player regained his world #1 ranking, which he lost in October of 2010. Just as things seem to be turned around for the superstar, his name is back in the media in a negative way. Nike, one of Tiger’s mainRead more →

Tiger Woods, Lindsey Vonn Confirm Dating Rumors
Two of the world’s top athletes have become the latest power couple in sports as Tiger Woods and Lindsey Vonn announced on Monday that they’re dating. Woods and Vonn both posted photos together on their Facebook pages, confirming they were together. The posts included photos of the new couple together. “I guess it wasn’t aRead more →

The Sports Psychology Behind Great Athletes, Both Past And Present (INFOGRAPHIC)
Sports psychology involves the study and examination of how various psychological factors affect athletes’ performance on the field, in the gym, and on the ice. The infographic below — courtesy of BestCounselingSchools.com — that pertains to sports psychology highlights the many psychological characteristics of great athletes, including focus, drive and volition, emotional control, calmness, and confidence. Additionally, the visualRead more →
World’s 40 Most Valuable Sports Brands According To Forbes
Forbes.com recently rolled out its Forbes Fab 40, where it ranked the 10 most valuable sports brands in the world across four different categories: businesses, athletes, teams, and events. The results probably won’t surprise you, though. Nike ranked No. 1 overall in Forbes’ list of the world’s most valuable sports brands; the sports apparel company was worthRead more →
The Likability Factor: In Sports and the Workplace
“What was the score?” The question cuts right to heart of how we judge successful teams and players. Our results-driven society places high value on the overall outcome, but there’s more to it than that isn’t there? That’s where the likability factor comes in. Forbes magazine recently published its list of the most-disliked athletes inRead more →
Sportsbiz Weekly Buzz – 12.1.24
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business IMG Worldwide Squashes Rumors of Being Up For Sale “I immediately contacted Jim Gallagher, Senior Vice President of Corporate Communications at IMG Worldwide. Gallagher quickly put the rumor to bed. ”There aren’t ANY conversations going onRead more →
Sportsbiz Weekly Buzz – 11.12.20
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business You Say Potato, Idaho Says Cha-Ching “Companies that sponsor these games are hoping you’ll be thinking about them when you turn on the TV or walk into the stadium. From pizza and fried chickenRead more →
How to Choose the Right Athlete to Endorse Your Brand
A savvy athlete can today command huge endorsement and sponsorship deals. A recent article on the BBC spoke of the endorsement riches awaiting British tennis star Andy Murray, despite his recent loss in the Australian Grand Slam final – his third unsuccessful attempt to win a major. In the Sports Illustrated feature on the 50Read more →
Sports and Social Media in 2010
2010 was a big year in the world of sports and social media, as leagues, teams, individual athletes, and sports fans alike began to truly understand and harness the power of social platforms. For me, 2010 was the year when social media went mainstream in the world of sports. There were many highlights, too manyRead more →
Top Twitter Athlete of 2010
In 2010, we’ve seen professional athletes come a long way in social media, and perhaps there’s no better platform as evidence of this than Twitter. The amount of engagement in the last year going on in the space has been phenomenal but after doing polls on the top sports professionals and top sports resources of 2010,Read more →
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