ESPN

The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards  
Sportsbiz

Sports Business

IMG Worldwide Squashes Rumors of Being Up For Sale

“I immediately contacted Jim Gallagher, Senior Vice President of Corporate Communications at IMG Worldwide.  Gallagher quickly put the rumor to bed.  ”There aren’t ANY conversations going on with Lagardère, or any other company or individual for that matter, regarding a purchase of IMG,” said Gallagher.”

Nationals’ Negotiations With MASN Will Have Huge Impact on Franchise

“Television contracts and the money generated from media rights fees have become a crucial factor in how baseball teams are run. Along with ticket sales, they are a team’s primary form of income, and in recent years the fees across sports have skyrocketed. The Lerners have never had a say on their arrangement with MASN. Until now.”

Sports Networking

Sports Business Career Conference During The NFL Combine

“Participants will gain insight into careers in sports through presentations by successful sports executives, including GM’s, front office executives, Scouts, Sports Agents, player personnel, and well known media currently working in football. This event includes networking, information on breaking into the sports industry and advice on advancing your sports business career. College credit available for attending. ”

5 Tips to Turn Your Personal Profile Into A Professional Place

“Recently, Facebook introduced a few new features that will help someone who wants to use their personal profile for personal branding purposes. If you want to use the world’s most popular social network to promote what you do professionally, here are a few tips to get you started. ”

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The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards

Sports Business

50 Most Influential People in Sports Business

“Media moves as well as labor harmony (or the lack thereof) shake up our annual list of the executives who set the agenda for North American sports.”

With Jose Reyes on Miami Marlins, Queens Economy Could Take Hit

“Come April, Jose Reyes will probably be the first home batter at the new Miami Marlins ballpark, ushering in a promising age for an up-and-coming team. But what of the team and borough he leaves behind?”

Sports Networking

Three Ways to Dominate Your Market Without Spending a Fortune

“It is important for business owners to find something that makes them stand out in their market — to differentiate themselves from their competition. And that is where personal branding comes into play. Personal branding is a proven method by which business owners can separate themselves from the rest of their market. A strong personal brand positions the business owner as an expert in his or her field — allowing him to attract more business without slashing prices.”

49ers Host Women in Sports Forum (VIDEO)

“The 49ers organization hosted a Women in Sports Forum to encourage the growth of women in sports-related careers.”

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Voice of the Box recently sat down with Brock Huard, the co-host of ESPN Radio’s Brock and Salk show and a familar face on ESPN TV. Not only is Brock one of the best at what he does, he is also a former all Pac 10 QB and enjoyed a 6 year NFL career too. In the interview, Brock details his transition into the sports broadcasting segment and provides guidance, advice and tips on how to break in to the sports industry. Any aspiring media personalities or pro athletes looking beyond their career should definitely take a look.

About Matt Crevin

If you are passionate about pursuing a career in the sports industry and want to discover how top level insiders got their start, connect with Matt today. Matt provides a unique look into the careers of many sports industry executives, revealing their success stories, advice and techniques you can put to use as part of your search strategy. Collaborate with Matt and start listening, learning, creating and executing your own action plan! Equipped with business background and sports insider’s knowledge, Matt is ready to share his passion and knowledge with you! He delivers to his individual clients a unique process and format which gives sports industry hopefuls a unique look into the numerous career opportunities available in the sports industry and more importantly how to position yourself to break in.

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Ah, Thanksgiving… Family. Turkey. Beer. Pumpkin pie. And football. For me, Thanksgiving is a day to spend with people I love, and to take a step back to think about all the things I have to be thankful for. What are you thankful for? At the top of my list are good health, happiness, family, and friends, without question. How lucky I am to have all of those things in my life. But what do you care? This is a blog about sports! And since it wouldn’t make any sense to write about those for this blog, I’ve decided to take a bit of a different angle.

Since football has become such an essential and inherent part of the Thanksgiving tradition, I thought it would be a good idea to share some of my favorite NFL-related Twitter accounts. These men, on a daily basis, provide fantastic and genuine content. And I highly recommend you follow them. So without further adieu, here are the five NFL related Twitter accounts I’m thankful for: [click to continue…]

About Sam Taggart

Sam is a Creative Strategist for VaynerMedia, a social media agency based in New York City. Sam previously worked as an Account Executive for the New York Jets as well as the New Jersey Nets and spent time working with former NBA player Jalen Rose as well as NFL safety Kerry Rhodes. He now focuses on creative strategy across VaynerMedia's portfolio. You can follow Sam at http://twitter.com/gosam & visit VaynerMedia at http://www.vaynermedia.com.

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It all started on October 29th during a game between the Minnesota Timberwolves and the Milwaukee Bucks. Minnesota Center Kosta Koufos missed an open jumper. Several players, including the Wolves’ Kevin Love and Wes Johnson, went for the rebound. Love was hacked, sending him to the free throw line. As Love prepared to take his foul shots, Johnson walked towards him, extending his arm for a high five. Love and Johnson failed to connect, whiffing several times, before Love, determined to make contact, followed Johnson to his spot along the hashes and got the job done. Take a look for yourself:

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About Sam Taggart

Sam is a Creative Strategist for VaynerMedia, a social media agency based in New York City. Sam previously worked as an Account Executive for the New York Jets as well as the New Jersey Nets and spent time working with former NBA player Jalen Rose as well as NFL safety Kerry Rhodes. He now focuses on creative strategy across VaynerMedia's portfolio. You can follow Sam at http://twitter.com/gosam & visit VaynerMedia at http://www.vaynermedia.com.

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Before you read further, watch Nike’s latest commercial, “Rise,” featuring LeBron James.

The Background

Since most of you already know the story, I’ll make this as quick as I can. Feel free to skip through if you know the background. The last four or five months have been interesting for the King. After seven years in Cleveland and no championship rings, LeBron James decided it was time to leave.

In a prime time ESPN event called The Decision, LeBron announced to the world that he would be “taking [his] talents to South Beach” to play for the Miami Heat. Cavs fans were furious, their hometown hero (LBJ is from Akron, Ohio) was leaving them, having never delivered the championship he promised.

Basketball fans from all over were upset as well, mainly with how LeBron decided to handle the announcement. Even though the money raised during the show was then donated to the Boys & Girls Club of America, most thought it was a pretentious and selfish way to announce his decision.
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About Sam Taggart

Sam is a Creative Strategist for VaynerMedia, a social media agency based in New York City. Sam previously worked as an Account Executive for the New York Jets as well as the New Jersey Nets and spent time working with former NBA player Jalen Rose as well as NFL safety Kerry Rhodes. He now focuses on creative strategy across VaynerMedia's portfolio. You can follow Sam at http://twitter.com/gosam & visit VaynerMedia at http://www.vaynermedia.com.

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I first started watching the ESPYS thinking I was going to write an article on the good and bad that happened during the event. I had my first entries all ready to go, I had segments written bashing Janelle Monae for those trifling singing performances between segments, and pieces written showing my utmost appreciation toward Erin Andrews and Brooklyn Decker for attending the award show; obviously because I have the utmost appreciation for their successful careers. Than as the night progressed I began to acquire a different tune about the ESPYS, one of which was not solely concentrated on the awards and entertainment of the night, but rather on the underlying meaning behind this huge event. [click to continue…]

About Matt Clark

Matt Clark is currently an intern for Sports Networker, studying sport management and public relations at York College of Pennsylvania. He has an extreme passion for learning about new trends in social media and technology and how it is revolutionizing sports. He has contributed as sports editor for the York College newspaper, been an event manager for collegiate sporting events, intramural supervisor, contributor to the sports information department, and executive board member on the Sport Management Student Association. Matt is heading into his third season as part of the game-day entertainment with the Scranton-Wilkes Barre Yankees. Connect with him on Twitter @mattgclark

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I swore to myself before the start of the NBA free-agency period that I wouldn’t write about LeBron James. Sports media are putting in enough hours of coverage about his team status, for all of us.

I realized, however, that I work in and write about sports publicity and PR, and since James announced he would share his intentions of what team he’ll join for the next few years in an hour-long broadcast on ESPN, his story became a good PR/bad PR story.

The fact is that his brand took flight the day he was proclaimed “King James.” With no NBA championship rings on his finger, that name has taken a hit in recent days. If my Twitter followers are any indication, his brand is a punch line right now. (I have to thank the tweeps for keeping me laughing with one-liners that highlights this and their own fake announcements.) [click to continue…]

About Gail Sideman

Twenty years of public relations experience, including 10 in NCAA Division I sports information during which she received national awards for her work, have helped Gail Sideman emerge as a nationally-respected publicity professional in sports, social media and publishing. She is also a veteran support staffer of sports television crews for events that include the NFL, NBA, MLB, NCAA regular and postseason and others. You may learn more information about Sideman's business at www.publiside.com or follow her at www.twitter.com/PUBLISIDE and www.facebook.com/gail.sideman.

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My exclusive interview with Steve Lavin, former UCLA Men’s head basketball coach and ESPN college basketball analyst. He is now the new head coach at St John’s University in NYC. Steve and I have known each other for 14 years. I sat down with Steve at his home in Marina del Ray, California to discuss his experience in coaching, learning from the great John Wooden, and of his work with legendary broadcasters at ABC and ESPN.

About Gregg Miller

Gregg Marc Miller is the creator and host of the new blog and sports web show Who’s Huge in Sports? Gregg sits down with major players in sports, and related entertainment, in a relaxed environment discovering who they think is huge. Gregg cultivated his on camera skills as a performing artist in New York and Los Angeles. Through work in commercials, television and film he established relationships with various influential people in the Media Industry. He honed his technical skills working for years in video production, and sound engineering. Gregg can be reached through his website www.whoshugeinsports.com and by Twitter @whoshugesports or email. [email protected]

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For the last few decades, ESPN has been the unquestioned “Worldwide Leader in Sports.” What started as a Connecticut based, Connecticut focused, 24-hour sports network has now become more than ten popular channels across the world (including ESPN, ESPN2, ESPN News, ESPN Classic, and ESPN Deportes) and a highly-trafficked website (ESPN.com) devoted to delivering the latest sports news all day, every day. ESPN also boasts a very popular, bi-weekly magazine.

In the short term (10-15 years), ESPN will continue to dominate for three simple reasons.

1. Distribution. ESPN’s reach is massive, on and offline. As mentioned, they have more than ten sports networks across the world, as well as ESPN.com (nearly 5 million unique visitors in the month of January), and a big-time magazine. ESPN has also delved into the world of social media, with more than a half million combined Facebook fans and Twitter followers. It’s hard to beat that kind of power.

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About Sam Taggart

Sam is a Creative Strategist for VaynerMedia, a social media agency based in New York City. Sam previously worked as an Account Executive for the New York Jets as well as the New Jersey Nets and spent time working with former NBA player Jalen Rose as well as NFL safety Kerry Rhodes. He now focuses on creative strategy across VaynerMedia's portfolio. You can follow Sam at http://twitter.com/gosam & visit VaynerMedia at http://www.vaynermedia.com.

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