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sports business

ESPN Makes Harsh Sports Business Layoffs

ESPN is set to make hundreds of layoffs. ‘The Worldwide Leader in Sports’ who is owned by Disney will reduce staff as well as avoid hiring for current unfilled positions. The company would not say how many jobs are being eliminated. ESPN has about 7,000 employees worldwide. They are expected to layoff several hundred employees,Read more →

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sports media

ESPN and Twitter to Join Sports Media Forces

ESPN and Twitter have announced a major deal, in which the social media giant will post sports-related highlight videos on their site, moments after the live action unfolds. The deal should generate advertising revenue for both parties. Highlights will range from NCAA football to qualifying matches for soccer’s World Cup 2014 to the X Games.Read more →

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SportsCenter Gives Fans a Reason to Watch and Tweet

Want your tweet aired on SportsCenter? Need help with your March Madness bracket? SporstCenter is giving fans more than one reason to watch and tweet. I caught an episode of SportsCenter a few weeks back and noticed a brilliant trend – they were using hashtags to introduce rundowns of MLB position players killing it inRead more →

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sports jobs

Sports Jobs: SI Keeps their King

Sports Illustrated, one of, if not the most famous sports magazine in the business has made a huge move in the sports jobs field, signing long-time football writer and expert Peter King to a substantial deal. The journalist has signed a three-year deal worth more than $1 million annually. The exact numbers of the dealRead more →

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sports business

Sports Business: Fox Sports Buys Rights to New ‘Big East’

March Madness is upon us. The action is bound to be exciting like it is every year. Upsets will happen, game winning shots will occur and no one will be able to predict the eventual winner of the tournament because as we all know, surprises always happen in the NCAA. This is why March MadnessRead more →

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Ray Lewis Officially Joins ESPN as NFL Analyst

Just two months after retiring from football, Ray Lewis is back. Except this time, he’s trading in the pads for the suit. On Wednesday, ESPN officially announced that Lewis would join the network as an NFL analyst. The move had been rumored ever since Lewis capped off his career with a Super Bowl win lastRead more →

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sports business

Sports Business: New Channel Launch for ESPN Star Sports

In the world of sports business, ESPN STAR Sports is set to launch a new channel, marketing directly to the Indian sub-continent. The launch keeps in mind the growing need for Indian sports fans and the sports most liked and specific to them. The new channel named STAR Sports 2 will officially launch on MarchRead more →

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Sports Media Shakeup: CNN/Turner Sports Steals Rachel Nichols From ESPN

In a recent sports media shakeup, CNN/Turner Sports has poached ESPN reporter, Rachel Nichols, away from Bristol, Ct. to anchor a new weekend sports program. Nichols has been a well-recognizable face with the Worldwide Leader in Sports for the better part of the last decade, where she was a regular correspondent on SportsCenter, NBA Countdown,Read more →

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Stuart Scott-ESPN

Sports World Sends Support To ESPN’s Stuart Scott Via Twitter Following News Of His Bout With Cancer

Earlier this week, ESPN’s Stuart Scott announced via twitter that he is unfortunately battling cancer for the third time. The Chicago, Ill. native was first diagnosed with the deadly disease about six years ago; Scott underwent chemotherapy and was free and clear until 2011 when doctors discovered tumors in his small intestine. Now, as of thisRead more →

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ESPN College Football

ESPN, Twitter Land Sports Partnership Deal To Embed Instant Replay Videos In Tweets For Bowl Games

The latest sports partnership deal might be a surprise to some, but to those following the power of social media in the sports world, it’s just another step toward innovating the way companies and brands promote through Twitter. ESPN and Twitter recently agreed to a sports partnership, where the Worldwide Leader will stream instant replaysRead more →

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ESPN’s John Skipper Headlines Sports Business Daily’s List of 50 Most Influential People in Sports

Sports Business Daily released its anual list of the 50 Most Influential People in Sports. Topping that list, after moving from No. 3 in 2011, is ESPN President John Skipper. Following Skipper is NFL Commissioner Roger Goodell, MLB Commissioner Bud Selig and NBA Commissioner David Stern. 2011′s No. 1, CEO and President of NBCUniversal, did not crack 2012′sRead more →

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Penn State Football

2012 Marks Fifth Consecutive Season Of Attendance Declines For Penn State Football

Ever since 2007, the Penn State football program has seen a drop in attendance at Beaver Stadium. In 2012, the Nittany Lions averaged close to 97,000 fans per game whereas five seasons ago, the home attendance averaged 108, 917. But the surprising part of that Penn State football statistic? The lack of ticket sales mightRead more →

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