Sports Business Mayweather Tops Sports Illustrated’s List of 50 Richest Athletes in 2013 For the second consecutive year, welterweight boxer Floyd Mayweather topped Sports Illustrated’s annual list of the 50 richest athletes in professional sports. Last year, Mayweather took over the top spot from Tiger Woods, who had held the spot every year since SportsRead more →
Tag Archives | Sports Media
ESPN and Twitter have announced a major deal, in which the social media giant will post sports-related highlight videos on their site, moments after the live action unfolds. The deal should generate advertising revenue for both parties. Highlights will range from NCAA football to qualifying matches for soccer’s World Cup 2014 to the X Games.Read more →
Sports Business Why LeBron James Could Be The Most Underpaid Athlete in Sports Despite being one of the top 1% income earners in the world, one could make a case that LeBron James could actually be the most underpaid athlete in professional sports. James earns $16 million per season, the 13th biggest salary in the NBA. WhichRead more →
Sports Business SequentialT Captures Fan Data for Venues to Maximize Revenue SequentialT, founded in 2009 by Peter Kraft, Tracy Howe and John Kiely, captures fan data by issuing “FanIDs.” The program identifies fans at the sporting event by allowing fans to link their ticket to their FanID. The program also captures data on fans who areRead more →
Are you pursuing a career in sports media, broadcasting or journalism? Do you dream of becoming the next on-air talent like Tracy Wolfson interviewing college football coaches on CBS? Or maybe you want to be Jim Nantz and Verne Lundquist calling NCAA Tournaments games? Or how about Craig Sager strolling NBA sidelines interviewing the likes ofRead more →
Dwight Howard is one of the most recognizable faces in basketball. He’s had his fair share of good and bad moments in his career, but one thing Howard is known for is his media image. Howard frequently works on expanding his image through multiple sources and the superstar is back at it once again withRead more →
There is a very good chance that NBA basketball will be making its way back to Seattle in the near future. The Supersonics moved from Seattle to Oklahoma City – who later became the Thunder – to begin the 2008-2009 season. However, in 2012, a group of investors came forward with a plan to buildRead more →
Want your tweet aired on SportsCenter? Need help with your March Madness bracket? SporstCenter is giving fans more than one reason to watch and tweet. I caught an episode of SportsCenter a few weeks back and noticed a brilliant trend – they were using hashtags to introduce rundowns of MLB position players killing it inRead more →
Sports Business Robinson Cano Signs with Jay-Z’s Agency New York Yankees second baseman Robinson Cano announced last Tuesday that he fired agent Scott Boras and signed with an agency led by entertainment mogul Jay-Z. Cano is the first client that Jay-Z’s new agency – Roc Nation Sports – has signed. The superstar player from theRead more →
Females are rarely seen in televised sports competitions. The exceptions being the Olympic Games and a few once-a-year major championships in the LPGA or WTA. It is next to impossible to find a female event in other big name sports such as lacrosse, softball, basketball or others and this is a shame. Although some femaleRead more →
Sports Business Justin Verlander Becomes Highest Paid Pitcher In Baseball Detroit Tigers starting pitcher Justin Verlander signed a record $180 million contract on Friday making him the highest paid pitcher in the history of baseball. Just two months ago, Felix Hernandez of the Seattle Mariners had signed a seven-year contract worth $175 million, the richest contract forRead more →
Sports Business March Madness Becoming One of the Most Valuable Sports for Advertisers Most fans think of sports advertising, they think of the Super Bowl. But now, college basketball is proving to be one of the most valuable sports for advertisers. In the last 10 years, the NCAA Division I Men’s Basketball Tournament, more commonly knownRead more →
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