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Meet Holly Koski: The Sports Networker Intern

If you are an employer that is interesting in hearing more about what Holly Koski can bring to your organization, please feel free to reach out to Trevor Turnbull (COO – Sports Networker & Sports Executives Association) at trevor (at) sportsnetworker (dot) com

If you are a student that is interested in becoming the next Sports Networker Intern, click here and fill out the Sports Internships form to be notified when we will be accepting applications.

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Sports Networker Intern – Holly Koski

Name: Holly Koski
College: Indiana University
Degree: Bachelor of Science in Kinesiology (Major: Sport Marketing & Management – Minor: Marketing)
Graduation Date: May 2012

Twitter: http://twitter.com/thesportsinista
Linkedin: http://linkedin.com/in/hollykoski
Click here to view Holly Koski’s resume

6 Questions With Holly Koski

What is your previous experience working in sports?

My experience in the sports industry is second-to-none in relation to my peers just entering the workforce. I had my first internship right after freshmen year of college with the Minnesota Lynx in the Community Relations department. I was the youngest intern there, but was immediately given leadership responsibilities amongst the other interns that were as much as 3 years older than me. I returned to the Lynx the following summer, this time working with our season ticket holders in the Fan Relations department.

Wanting to challenge myself even further, in the summer of 2011, I ventured to the concrete jungle also known as New York City to intern for Leverage Agency in sponsorships. Now, I’m currently in my 4th internship with Sports Networker focusing on social media and online marketing. During my time at Indiana University (Go Hoosiers), I was also a student manager for the Indiana University Women’s Basketball team and got the opportunity to work the NFL Experience at the Super Bowl in Indianapolis.

As you can see, I’ve been very lucky to have the variety of experiences that I’ve had and am excited to move to the next level in sports!

What are you responsible for in your role as the Sports Networker Intern?

My official title at Sports Networker is Online Marketing & Social Media Intern along with Editorial Manager. In my role, I manage and monitor Sports Networker’s social media accounts including Facebook, Twitter and YouTube while engaging with influential social media users on a daily basis with the goal of increasing traffic to the website and building brand awareness.

As Editorial Manager, I am responsible for communicating with our authors, providing editorial direction and feedback, optimizing and publishing articles on a daily basis, syndicating and promoting our articles via our social media channels.

What is the most beneficial skill you learned during your time as the Sports Networker Online Marketing Intern?

The most valuable skill that I’ve learned in the 7 months that I’ve been Sports Networker’s intern has definitely been how to be more social media savvy. I thought I was pretty social media adept when I joined the Sports Networker team, but the amount I have learned from Trevor and Lewis has been incredible. Through their expertise, I have learned the importance of maximizing your personal online brand and how social media is an incredible tool to drive fan engagement, create partnerships, educate and build an online community around a brand.

What would be your dream job in sports?

It’s pretty tough to say what my dream job in sports would be, as I have so many ideas for what that could entail. I would love to be a VP of Marketing for a sports agency, brand or team, but my childhood dream of being a sideline reporter for ESPN will never go away 🙂 But more importantly than any title, my overall dream is to be a powerful woman in sports that empowers other females to lead and succeed in a male dominated industry.

Why should a sports team/league/property/agency hire you?

I could tell you a laundry list of reasons why a sports organization should hire me, but I’ll just point out the strongest reasons why I would make a fantastic edition to any company: my passion for sports business and my drive. I’m an extremely passionate person by nature and my career is no exception. I’ve known that I wanted to work in sports in some capacity ever since I was little and became extremely driven to succeed.

I know what you’re thinking: “Everybody says they are passionate about sports, big deal”. Well, what makes me unique is that I’ve turned that love of sports into a love for sports business – two very different things in my book. I’m an absolute nerd when it comes to new marketing campaigns, sponsorship deals, social media activation, etc. in the sports industry. That passion and interest has driven me to want to become the best in anything I do. Because as sports fans know, 2nd place just isn’t going to cut it.

What is something unique/interesting about you that everyone should know!

I am proud to say that I was crowned the 2008 Eagan High School “Rock, Paper, Scissors” Champion. I’m still looking for someone brave enough to challenge my title.

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