Here is the deal. I am getting a number of emails, phone calls, tweets, etc from people who are having problems in advancing their career or even getting getting a job in sports. It’s tough, I get it. However, relationships are the most powerful thing you can develop in the sports industry (or any industry…
Social Media Report Card – The NBA
Over the next four weeks, I am going to write about the social media presence of the four major sports: the National Basketball Association, the National Football League, the National Hockey League, and Major League Baseball. Over the past year or so, each league has adopted social media in its own way, and each league…
Salesman Calling!: Where People Answer Their Cell Phones
What’s the strangest thing someone has said to you as they’ve answered a call from you on their cell phone? Sports ticket sales professionals call thousands of prospects a day, and many times we catch people in strange, awkward, or questionable situations. Here are some of the best examples of responses from sales prospects during…
India’s Top Sports Tweeps: Part 1, We The People
(This is a guest article by Anita Lobo) Sports & social media have received a lot of attention worldwide, particularly over the opportunity or threat twitter represents. However, the adoption of twitter by the athletes has been considerably slower in India. This list presents top sports tweeps i.e. the ‘early adopters’ who actively reach out…
Professional Athlete Branding with Amy Martin
Let’s face it. Many big time athletes are starting to build and expand their brand to new audiences by connecting with fans on social networks. Shaq and Lance Armstrong are two all-stars who are using Twitter and Facebook and seeing great results. They are doing a fantastic job, but a lot of it has to…
No Rush To Invest In Questionable PR
Most everything that could be written and discussed about in recent news that Rush Limbaugh wanted to buy into a group seeking to purchase the St. Louis Rams, has been said and documented. What’s lingered in the back of the room is the reality of why the conservative talk show host was bumped from potential…
How Mark Cuban Became Owner of the Dallas Mavericks
If you are a basketball lover then you have to know the name Mark Cuban. It is a name that resonates with the NBA as he is one of the most recognized franchise owners, someone who cares about the well being of his players and organization, an extremely dynamic individual, and all around great business…
Interview with NY Times Sports Editor Tom Jolly
I had the pleasure to meet up with Tom Jolly who is senior editor of the NY Times sports section. Needless to say, the NY Times is a huge publication. Funny enough though, they have seen massive growth with their online presence and are starting to see more readers online than offline (more details about…
Kelly Perdew on Fantasy Sports
Fantasy sports is a huge business right now, wouldn’t you agree? Although I am not a fantasy sports player, I know how important it is, and how it has changed not only the way fans interact with their favorite team, but how they now interact with all of the teams in various leagues. Kelly Perdew…
Top 100 Ways to Build Your Sports Career Using Social Media
Though I am already lucky enough to have a job in sports that I love, I never stop trying to accumulate industry knowledge or competitive intelligence, if you will. Below are the top 100 ways I’ve found and/or witnessed others using to help further develop their career in sports. The first 90 have are all…
The Top 100 Sports Tweets
I decided to make this list because it truly combines the two things I’m most passionate about: sports and social media. Plus, I got to spend a bunch of time searching through the tweets of ten of the best sports-related Twitter users. It was tough, and honestly, I could have made a list just of…
Top 100 Pieces of Advice for Sports Ticket Sales Reps
1. Ask yourself, “Why do I want to be in sports ticket sales?” If it’s because you’ve always wanted to work for a sports team, consider that you may have wanted the job for the wrong reasons. 2. Be in love with success as much as you are in love with the job. Don’t take…
100 Reasons You’re Still Searching For Sponsors in Sports
Things have to get better than this year right? The best part about 2009 is that it has re-focused both buyers and sellers on what really matters in sponsorship. Marketers are creating leaner, more effective sponsorship portfolios and properties (“sellers”) have been forced by the competitive environment to take an honest look at their sales…
Sports and Social Media with Jason Peck
Jason Peck is one of the O.G. bloggers who covered sports and social media. Anything athletes, teams, sports professionals and other sports organizations were doing online, Jason was covering. He is someone who inspired me to share my own thoughts about a growing passion of mine over the last year. And a few of his…
How Athletes are Emotionally Abusing Children
(This is another funny guest post by The Virtual Biographer™, Brad Williamson.) Let’s look back – ooooooooooh – 20 years ago when I was a fresh-faced nine year old cutie patootie… I liked: Duck Hunt New Kids On The Block Yoo-Hoo Girbaud And most of all… Nolan Ryan That dude was my personal Jesus. On…
2 Ways to Enhance Marketing for Unpopular Sports
There’s two co-workers in my office who love soccer. “That’s cute,” I like to tell them and accuse them of being unpatriotic for not liking football or America’s pastime more. But that poses the question. What if you’re trying to market soccer in America? Hockey in Texas? The WBNA anywhere? 1. Educate People About the…