“I immediately contacted Jim Gallagher, Senior Vice President of Corporate Communications at IMG Worldwide. Gallagher quickly put the rumor to bed. ”There aren’t ANY conversations going on with Lagardère, or any other company or individual for that matter, regarding a purchase of IMG,” said Gallagher.”
“Television contracts and the money generated from media rights fees have become a crucial factor in how baseball teams are run. Along with ticket sales, they are a team’s primary form of income, and in recent years the fees across sports have skyrocketed. The Lerners have never had a say on their arrangement with MASN. Until now.”
“Participants will gain insight into careers in sports through presentations by successful sports executives, including GM’s, front office executives, Scouts, Sports Agents, player personnel, and well known media currently working in football. This event includes networking, information on breaking into the sports industry and advice on advancing your sports business career. College credit available for attending. ”
“Recently, Facebook introduced a few new features that will help someone who wants to use their personal profile for personal branding purposes. If you want to use the world’s most popular social network to promote what you do professionally, here are a few tips to get you started. ”
“After all the talk of a broken system and badly needed overhauls in the league, Saturday’s resolution produced one odd result: Fans won’t notice much of a difference.”
“You have to love Mark Cuban, even if you can’t stand the Dallas Mavericks. The man is all about the future, and his instincts are spot on. Okay, so maybe NBA commissioner David Stern isn’t so fond of the oft-fined Mavs’ owner, but if you appreciate business creativity, you must value Cuban.” - A second week in a row with an article about Cuban, but that just speaks to his business genius.
“The night has three honorees: Karen Brodkin, Senior Vice President of Business and Legal Affairs for Fox Sports Media Group; Susan Rosenbluth, Senior Vice President of AEG Live/Goldenvoice; and Amy Stanton, Founder of Stanton and Company, LLC.”
If you are passionate about pursuing a career in the sports industry and want to discover how top level insiders got their start, connect with Matt today. Matt provides a unique look into the careers of many sports industry executives, revealing their success stories, advice and techniques you can put to use as part of your search strategy. Collaborate with Matt and start listening, learning, creating and executing your own action plan!
Equipped with business background and sports insider’s knowledge, Matt is ready to share his passion and knowledge with you! He delivers to his individual clients a unique process and format which gives sports industry hopefuls a unique look into the numerous career opportunities available in the sports industry and more importantly how to position yourself to break in.
Before you read further, watch Nike’s latest commercial, “Rise,” featuring LeBron James.
The Background
Since most of you already know the story, I’ll make this as quick as I can. Feel free to skip through if you know the background. The last four or five months have been interesting for the King. After seven years in Cleveland and no championship rings, LeBron James decided it was time to leave.
In a prime time ESPN event called The Decision, LeBron announced to the world that he would be “taking [his] talents to South Beach” to play for the Miami Heat. Cavs fans were furious, their hometown hero (LBJ is from Akron, Ohio) was leaving them, having never delivered the championship he promised.
Basketball fans from all over were upset as well, mainly with how LeBron decided to handle the announcement. Even though the money raised during the show was then donated to the Boys & Girls Club of America, most thought it was a pretentious and selfish way to announce his decision. [click to continue…]
Sam is a Creative Strategist for VaynerMedia, a social media agency based in New York City. Sam previously worked as an Account Executive for the New York Jets as well as the New Jersey Nets and spent time working with former NBA player Jalen Rose as well as NFL safety Kerry Rhodes. He now focuses on creative strategy across VaynerMedia's portfolio. You can follow Sam at http://twitter.com/gosam & visit VaynerMedia at http://www.vaynermedia.com.
When it comes to basketball shoes (or as the kids call them, “kicks”) we all know the big brands like Nike, Adidas and Reebok, but there are some new players starting to enter the market.
In recent times the shoe industry has seen a ‘land grab’ of NBA players like Baron Davis, Jason Kidd, Shane Battier, Ron Artest and Damon Jones who have all signed with Chinese shoe companies. Recently, There was news that Kevin Garnett has reportedly signed with a Chinese company too, partnering with sports apparel firm ANTA. Garnett is leaving Adidas even though he signed a lifetime contract with the company back in 2003, and will be joining his fourth shoe company (he had previously been with Nike and And1).
Just like with traditional marketing, is there brand loyalty when it comes to sports apparel? [click to continue…]
It came as no surprise to learn that adidas and the University of Central Florida ended their eight-year $3 million marketing relationship five years early, last month.
In what seemed to be a case of miscommunication and disagreement over whether UCF basketball player Marcus Jordan could wear his father Michael’s signature Nike shoes during Knights’ games, adidas, from the outside looking in, missed a huge public relations opportunity.
Last year when UCF told adidas that it was recruiting the son of the aforementioned NBA superstar, school administrators reportedly asked the shoe company’s personnel if Marcus Jordan could wear his father’s Jordan Brand shoes, manufactured by Nike. adidas initially agreed to let the young Jordan wear his dad’s shoes without affecting the status of the school’s agreement with it, but adidas executives changed their minds.
Twenty years of public relations experience, including 10 in NCAA Division I sports information during which she received national awards for her work, have helped Gail Sideman emerge as a nationally-respected publicity professional in sports, social media and publishing. She is also a veteran support staffer of sports television crews for events that include the NFL, NBA, MLB, NCAA regular and postseason and others. You may learn more information about Sideman's business at www.publiside.com or follow her at www.twitter.com/PUBLISIDE and www.facebook.com/gail.sideman.
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It came as no surprise to learn that 
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