Introducing Sports Networker’s exclusive Twitter sports marketing guide, where we have analyzed the top twitter users in sports and created tried and true tips on how teams are marketing their team to interact and build a relationship with their fans to create some of the highest follower lists on Twitter
Tag Archives | Twitter
Landing a Job in Sports: Job Application Advice
Last week we posted a job description looking for a new community manager for our sites. The response was overwhelming and we received many amazing resumes and applications. The top 10 were invited to participate in the next stage of the search by submitting video posts explaining why they wanted the job. The videos showed clearly why these candidates made the top 10 cut to begin with. They are dedicated and passionate, something we value a lot for our company.
Phollow Phriday: A Twitter Resource for the Philly Sports Fan
There are few things in life (family, friends, & my cat) that I love more than the city of Philadelphia and sports. I was born and raised in the city, and I’m a lifelong Philly sports fan. One of my first sports memories is Joe Carter hitting a three-run walk-off home run against closer Mitch Williams, propelling the Toronto Blue Jays into a World Series victory over his hometown Phillies. Sigh.
Following NBA Free Agency
Over the past year, Twitter has shown us its incredible power when it comes to talking about and sharing “breaking news” and current events (not just in sports). For example, last year’s Iranian presidential elections completely dominated Twitter for a number of weeks, and became the medium for finding out what was happening in the Middle East. Other major news events, like the Hudson River plane crash and Michael Jackson’s death, have proven the same.
July 1 marked the start of one of the biggest summers in the history of the National Basketball Association. A number of the league’s premier players, including LeBron James, Chris Bosh, and Dwayne Wade, became free agents. 2010 NBA free agency has been quite an experience, and Twitter has truly given fans an insight into free agency unlike we’ve ever had before. Like the events mentioned previously, Twitter has completely altered who controls the messaging and the way we gather information.
Hockey Nets Food Across Canada
Communication student Richard Loat has decided to embark on a journey across Canada to play ball hockey while raising money for local food banks along the way. The event, dubbed Five Hole for Food in honor of the most glorious way to score a goal in hockey, is fueled by sponsors Molson Canadian, Boston Pizza, and Marketwire, along with support from teams in the National Hockey League, American Hockey League, Canadian Hockey League and the East Coast Hockey League, and has relied solely on social media networks such as Twitter, Facebook, and Youtube to promote the event.
The Nets’ Blueprint Wall: Extending the Story
Just before July 1, the Nets began to unveil a 225 foot x 95 foot painted sign on the side of a building at 34th Street & 8th Avenue in midtown Manhattan. The wall features prominent images of the Nets’ new owner, 6’8″ Russian billionaire Mikhail Prokhorov, and part owner & hip-hop legend, Jay-Z. Above their faces is the phrase, “The Blueprint for Greatness.” The Nets feel strongly about the direction their team is heading, and the wall is a tribute to the positive growth this organization continues to make.
The wall is part of an aggressive marketing campaign (along with several major digital and print advertisements), placed within walking distance of New York Penn Station, a major hub for the Nets moving forward. They will move to Newark for the next two seasons, at least, and then permanently to Brooklyn. Many, many Nets fans will pass through Penn Station in the years to come.
How to Land a Sports Internship
With the unemployment rate in the United States currently at staggering heights, whether a college student or a college student’s parents, everyone is looking for a way to get his or her foot in the door.
How to Follow the World Cup
June 11th 2010. I’ve been counting down to this day for what seems like an ice age! For those of you who may not be aware, (if that’s possible) today is start of the 2010 Football World Cup in South Africa. This is the first tournament held in the continent of Africa and promises to…
Top 10 Most Followed Sports Teams on Twitter
It’s no surprise that sports teams all over the world are realizing the power of 140 characters or less. Twitter allows organizations to keep their fan base updated on events, stories, and up to the minute scoring, which has resulted in a growth of the number of followers for certain teams. Teams in major sports markets…
What Happens When India Embraces Twitter
(This is a guest article by Anthony Alsop) As of November 2008, India had a reported 81,000,000 users on the internet, which was an 100% increase from 2007, and they generated 4.54% of all internet traffic for 2008. With over 1.1 billion people, that’s only a mere 7% penetration level of the general population on the…
How Technology is Affecting Sports
(This is a guest article by Michael Coco) We all know that technology plays a major role in sports. If it weren’t for new inventions and innovative ideas half the sports we know of wouldn’t exists. If it weren’t for technology we wouldn’t have the instant replay, the headset for coaches to throw, or even…
Crossing the Baseline: Social Media Changing Tennis
(This is a guest article by Aaress Lawless) The legacy of the sport of tennis lies steeped in tradition. From the pristine lawns of Wimbledon to the earth of Roland Garros, tennis’ past has governed the game of the present. Change is slow, the old ways are revered, and unlike other sports, tennis has evolved…