ESPN and Twitter have announced a major deal, in which the social media giant will post sports-related highlight videos on their site, moments after the live action unfolds. The deal should generate advertising revenue for both parties. Highlights will range from NCAA football to qualifying matches for soccer’s World Cup 2014 to the X Games….
Archive | Sports Media
Ebbets Brings Historic Feel to ’42’
Last Friday, the film ’42’ was released in theatres in anticipation of Jackie Robinson Day, which the baseball world celebrated on Monday. The film is based on the life story of Jackie Robinson and his history-making signing with the Brooklyn Dodgers under the guidance of team executive Branch Rickey. The film has already received rave…
Who Will Be The Next Sports Executives Association LIVE Q&A Co-Host?
Are you pursuing a career in sports media, broadcasting or journalism? Do you dream of becoming the next on-air talent like Tracy Wolfson interviewing college football coaches on CBS? Or maybe you want to be Jim Nantz and Verne Lundquist calling NCAA Tournaments games? Or how about Craig Sager strolling NBA sidelines interviewing the likes of…
Acuvue, Dwight Howard and Sports Media
Dwight Howard is one of the most recognizable faces in basketball. He’s had his fair share of good and bad moments in his career, but one thing Howard is known for is his media image. Howard frequently works on expanding his image through multiple sources and the superstar is back at it once again with…
Kings Fans Asked to Use Sports Media to Save Team
There is a very good chance that NBA basketball will be making its way back to Seattle in the near future. The Supersonics moved from Seattle to Oklahoma City – who later became the Thunder – to begin the 2008-2009 season. However, in 2012, a group of investors came forward with a plan to build…
SportsCenter Gives Fans a Reason to Watch and Tweet
Want your tweet aired on SportsCenter? Need help with your March Madness bracket? SporstCenter is giving fans more than one reason to watch and tweet. I caught an episode of SportsCenter a few weeks back and noticed a brilliant trend – they were using hashtags to introduce rundowns of MLB position players killing it in…
Around the Clock Sports Media Coverage for Women
Females are rarely seen in televised sports competitions. The exceptions being the Olympic Games and a few once-a-year major championships in the LPGA or WTA. It is next to impossible to find a female event in other big name sports such as lacrosse, softball, basketball or others and this is a shame. Although some female…
Big East, Fox Sports Reach Media Rights Agreement
The Big East Conference and FOX Sports reached a major agreement on Thursday as the two sides signed on to a 12-year multi platform media rights agreement. The partnership will begin for the 2013-14 academic year. The announcement was made today at a press conference in New York. No financial terms were adressed during the…
Ray Lewis Officially Joins ESPN as NFL Analyst
Just two months after retiring from football, Ray Lewis is back. Except this time, he’s trading in the pads for the suit. On Wednesday, ESPN officially announced that Lewis would join the network as an NFL analyst. The move had been rumored ever since Lewis capped off his career with a Super Bowl win last…
Newspapers Remain Top Sports News Source for Men
In the day and age of Twitter, online blogs and websites, and cable TV, one traditional news source is remaining steady, and it might surprise you what it is. For male sports fans, newspapers still remain as the go-to news source. In a recent poll, male sports fans ages 18-54, 76% said the sports section…
PGA’s ‘Golf Boys’ Release Second Music Video on YouTube
YouTube has a way of launching your average Joe’s into a celebrities. Other times, it provides athletes and celebrities a chance to showcase their lighter side. This was the case for Ben Crane, Rickie Fowler, Hunter Mahan and Bubba Watson, a group of professional golfers known as the Golf Boys. Last year, the group recorded a music video,…
Sports Media Shakeup: CNN/Turner Sports Steals Rachel Nichols From ESPN
In a recent sports media shakeup, CNN/Turner Sports has poached ESPN reporter, Rachel Nichols, away from Bristol, Ct. to anchor a new weekend sports program. Nichols has been a well-recognizable face with the Worldwide Leader in Sports for the better part of the last decade, where she was a regular correspondent on SportsCenter, NBA Countdown,…