This week’s Voice of the Box interview is with Corky Truin, team photographer for the Seattle Seahawks. Corky discusses what its like to bring his two passions of photography and sports together. Learn some helpful tips on how to break into sports photography while gaining insight into this specialized role within the NFL.
Social Media Report Card – The MLB
Ah, baseball. America’s past time. The game has been around, and flourished, for a long, long time. In recent years (since the mid 90’s), baseball has hit a rough patch, with the Steroids Era. However, baseball is trying to change its image, and social media is part of that effort. Social media makes sense for…
Tiger Tales…This is No Children’s PR Story
Have you read and heard more than your share about Tiger Woods’ unfortunate meeting with a fire hydrant and a tree last Friday morning? I think I have. But one last thing…and only because it’s the main, if not the biggest sports PR story this year, and is already leading Jay Leno’s monologue. The quickie…
How to Network at a Sports Symposium
We are about to enter Sports Symposium season. This Friday is the granddaddy of them all: The Princeton Sports Symposium. Amongst the panelists are former Baltimore Orioles and Chicago White Sox general manager Roland Hemond, Sports Illustrated senior writer Tom Verducci, President of Ponturo Management and chairman of the Leverage Agency sports marketing firm Tony…
The Huddle: Nothing Beats a Team
The sights and sounds of summer are arguably the best of the year. Ask most anyone and they will list summer as one of their favorite times of year. If you ask why, you will get a variety of answers. Some will cite the long, sunny days filled with enjoying time at the beach. Others…
Interview with Frank Kleha of the Atlanta Falcons
Matt Crevin from Voice of the Box, interviews Frank Kleha of the Atlanta Falcons. Frank is a 23 year veteran of the Falcons front office and talks in detail about his role. Plus learn what it takes to land a job in pro football operations. This video is the first of an interview series with sports…
Where To Find Sports Domain Names
The domain name industry has come a long way in the last 20 years. In the early 1990s, an individual needed to write in and request a domain name and there was a limit of five names. A few years later, Network Solutions came on the scene and you could register a domain name, but…
Social Media Report Card – The NHL
In full disclosure, VaynerMedia assists the National Hockey League with their online and social media presence. Therefore, to be fair, I will not be assigning the NHL letter grades as I have done for the NBA and the NFL, rather I will leave it to you, the reader, to decide the league’s grade. Please leave…
The Bowl Conundrum Structure Needs Public Relations Help
BCS. Sometimes that’s all you have to say to launch a storm of criticism about today’s way to select the best team in college football. Just ask Bill Hancock, last week’s newly named executive director of the Bowl Championship Series. To be sure, Hancock is no Johnny-come-lately. He was the first director of the Final…
HootSuite Sponsors Sports Networker Summit in NYC
The NYC Sports Networker Summit and HootSuite.com have teamed up to make the #NYCSports Summit an even greater event! HootSuite will feature a live Twitter feed streaming during the event. They will also be covering how to market and measure your social media efforts online. HootSuite, the professional Twitter client, allows users to manage their…
Pro Athlete Social Media Endorsements: Bubba Watson
Recently Digital Royalty brought clients Discount Tire and PGA Tour player Bubba Watson together to create a social media endorsement built on natural integration. The results? Positive sentiment, engagement and conversion. Still intrigued? Case studies like the one in the video below will be presented by co-host Digital Royalty at the 2009 Sports Networker Summit…
Social Media Report Card – The NFL
In the second installment of “Social Media Report Card,” we’re talking football. In the past year, the National Football League has certainly engaged in social media, but have they excelled? Last week, I discussed the NBA. I gave them a ‘B,’ even though I felt like they have consistently done the best job of the…
Athlete Web Design with Tim Evans
I am constantly amazed at the lack of presence a number of high level professional athletes have online. Many of the players are missing out on a bigger opportunity to have a great website, and drive fans to their hub, however, a lot of them don’t even own their domain name. I’ll share more reasons…
Sports Networker Summit – NYC
The Sports Networker Summit – NYC is being held December 7th at the Roger Smith Hotel. This exclusive event has limited seating available and will feature some of the brightest minds in the sports industry. (Twitter hashtag for this event is #NYCSports) Your Hosts: Lewis Howes is the founder of the Sports Executives Association and…
The Power of Social Media Giveaways
“In full disclosure, Jalen Rose is a VaynerMedia client. We are assisting him in growing and diversifying his brand online, primarily through the use of social media.” Yesterday, former 14 year NBA veteran and current ESPN analyst, Jalen Rose, launched a giveaway on Facebook and on Twitter. He will give one winner a signed basketball…
Redefine Your Passions
We hear it in sports business all the time. Passion. It seems to go hand in hand with sports and it’s paralleled in business. You see it on resumes and ad campaigns. Dictionary.com defines passion as a strong or extravagant fondness, enthusiasm, or desire; and though it’s a noun to be effective in your career…