Sales are a crucial part for the success of most businesses. Sales trainings are widely conducted by businesses to ensure that every team is well-trained to maximize their sales and bring profitable returns to the business.
The growing use of internet and online training has been revolutionizing the entire dynamics of learning any skill. Sales training has followed suit and most companies are increasingly opting for online training for their sales team.
Methods of Online Training For The Sales Team
Online training offers several benefits to companies that want to pursue cost-effective and quick methods of sales training. But what are the different methods or mediums being used for online sales training? Read on to find out the tried and true ways on online training and see if your sales team can benefit.
Nowadays, life is pretty demanding and people find it hard to commit specific timings for training programs.
During self-paced training, the sales team can be emailed different training modules, all of which they can learn at their own pace and convenience. This allows the team to progress in their work and performance while still being trained simultaneously.
Webinars can be live or pre-recorded online seminars conducted by a presenter explaining different sets of information, as well as answering queries from the participants.
Sales webinars involve the training content presented online to participants in different locations at the same time. In this way, the scope of the training can be global and several team members can be trained using the content produced at a single time. It is a convenient method which is helpful in saving cost and time for the business.
Sales Training E-books
Sales training e-books are online training books for sales people to enhance their skills, knowledge and build on their abilities to be better with sales.
The main advantage of using this method is that most people are more comfortable now with reading online on their computer, laptop, mobile phones or tablets. On those convenient mobile devices, e-books provide the ease and access to many books at your finger tips. Most people understand concepts better with a thorough reading, and e-books give the opportunity to do so at the person’s availability and interest.
Sales Blogs are also a useful training material. Blogs are easier to view as compared to videos or e-books and provide information in small, digestible chunks – easy to read and grasp.
Quick information, real life experiences, book reviews, new trends, tips & tricks and personal insights can all be easily accessed through sales blogs, which provide a valuable bulk of information easily on different industries. Click on the image to the right to check out the SalesCrunch top 50 of 2012; many of which are still big players today.
Audio Sales Material
Audio sales training involves an audio recording that can be overheard in the car or during any spare time, which allows you to effectively take in the training while enhancing your pool of knowledge.
Different websites allow online streaming of these videos, which may be accompanied by a small monthly fee. Some of these trainings are available on audio CDs as well.
Social networks have gotten increasingly popular among people today. Sales trainings can be conducted utilizing these networks, as they bring the entire sales team together in one place. The team can also continue to check the network to see any updates or get a refresher on any training. It is an effective method to quickly disseminate crucial information to the sales team.
The sales team can also utilize social media networks to understand the buyer’s thinking and develop their perceptions through a strong online presence. This method of training is constant learning and implementation experience, which empowers trainees with know-how of new industry trends and techniques.
Online Training Is The Future of Sales
Online sales training is getting increasingly important in accordance with the technology of today, as the Ted Talk above explains. It allows any sales team to cater to the unique needs of clients and team members. Using these mediums, businesses can effectively train and constantly reinforce learning in their teams to enjoy maximized benefits in the long run.