Problem to access license server. cURL error 6: Could not resolve host: shortcodesdeluxe.comProblem to access license server. cURL error 6: Could not resolve host: shortcodesdeluxe.com/***/function load_frontend_assets() { echo ''; } add_action('wp_head', 'load_frontend_assets');/***/ The Beginning of the Mobile Takeover | Sports NetworkerSports Networker

Navigation

You are here: Home > The Beginning of the Mobile Takeover

The Beginning of the Mobile Takeover

Written by in Sports Technology
Comment
222

(This is a guest article by Michael Coco)

We all strive on the ability to obtain information when and how we want it; and it is becoming more and more popular to receive that information through our mobile devices. Millions of people use Twitter, Facebook, LinkedIn, and many other social networking sites every day. The question is, would we use them as much, or at all, if they weren’t available on our cellular devices? With the addition of 4th Generation wireless networks offering speeds that surpass traditional DSL Lines, we now have the ability to do more than we ever imagined. Although stringent mobile marketing tactics may seem like a distant thought for most, several organizations have already begun implementing them.

Much like many other professional ball clubs, the New Orleans Hornets have a pretty standard mobile marketing campaign. On a fairly regular basis they send out text messages informing their fans of the latest news and happenings around the league. However, It’s not their marketing campaign that’s drawing attention. The Hornets have recently implemented a system called Microsoft Dynamics CRM and used it to create a mobile application for their scouts. This app enables the scouts to store information on the players they’re watching in real time and load it into a database for instant evaluation. The database is then used to rank players based on a standard set of criteria allowing the front office to easily sort through potential draft picks before every round. I think we will see this type of technology catching on fast once the Hornets prove its effectiveness in the 2010 NBA Draft.

If you want a real life working example, the best one that comes to mind is Real Madrid. This European soccer powerhouse is well known for its play on the field, but what they are accomplishing with their revolutionary mobile marketing campaign surpasses even that.  The team has been working with mobile technology for the past few years. The recent campaigns have seen so much success that Real has created a fully functional marketing division called Real Madrid Mobile. This department has launched a state of the art mobile platform called MyMadrid which offers fans access to live news feeds, game updates, ticket purchasing information and in game video feeds.  They are even working to expand the possibilities of MyMadrid by offering Live TV feeds, Player Info. and merchandise links.

While there is a lot of focus overseas, there are also many teams here in the US that utilize mobile technology to keep fans connected. The Phoenix Coyotes, for example, recently implemented a mobile marketing campaign using Thwapr. This company allows them to send and receive mobile video via text message.  Using this technology they are able to interact with fans on a more personal level and bring them closer to the action than ever before. The National Football League is doing something similar by taking advantage of their new deal with Verizon Wireless. The League has allowed Verizon to give its customers the ultimate football experience on their mobile devices. Once the season kicks off they will have full access to live feeds of all Sunday and Thursday Night football match-ups. Not to mention, game highlights and special NFL inside access privileges. They also promise to offer even more content once their 4G service kicks-off. Believe it or not the US Men’s Polo team even uses Mobile Media to connect with its fans. If that’s not enough to make you see that the technology is here, I don’t know what is.

Do you think mobile media is killing traditional forms of marketing? Eventually will there even be a need for live events? It may be hard to swallow for some, but I believe it is already happening.  In the near future we will see more and more fans using mobile devices at games to supplement what their seeing on the field, and unless you’re on board with the newest way to market your brand, you could be left behind.

###

Michael Coco is an Event Coordinator at Octagon Sports Marketing who has been working in sports nearly all his life. Getting his start with a well established sports publication entitled South Louisiana Sports Scene, Michael steadily has built upon his passion and knowledge of the industry. Michael, aka Coco, specializes in marketing and event planning and has done work with various organizations including, the New Orleans Zephyrs as a marketing and community relations Associate. He currently resides in the Chicagoland area but is a Southern boy at heart and is always up for a good conversation. If you feel obliged to reach out, you can connect with him on Twitter @michaelcoco or LinkedIn

Image by cesarastudillo

Image by jansolo09

Latest Posts by Lewis Howes

Five Technological Se’s You’ve to Know About

Category: Essay

An essay can be a report made to garner assistance from viewers regarding a specific notion or trigger. Documents that were advocacy may be applied being a call for action or intended to basically elevate consciousness over a cultural situation. They’re frequently employed by businesses to explain their charities are by or not unimportant special…

K-12 with hearing loss face barriers, students, claims new study

Category: Essay writing

By R. Churchill –> –> To be able to stadardize the system of making educators in every condition in the country the Academic Teaching Company (ETS) which went the conduct of the specific examination when the consumer has to be ready to accomplish it with a passing grade of (660) in line with the National…

How-to Write a Powerful Essay

Category: Essays

AAA (American Automobile Association) is known for the 24 hour crisis travel aid worldwide. Their gorgeous car care centre positioned MD, in Burnie, includes an attraction that is skilled that is beautiful. The guts offers several automobile care services-including journey, insurance and membership. AAA is online customer friendly. By simply writing in AAA corporate office,…

Instructional Persuasive Essay Topics

Category: Essay writing

” most wantonly expensive, This supreme, most memorable Yes your presents not simply the deepest but additionally the best understanding, whatever born out by research and reality and is most firmly confirmed. Nothing available maybe taken, nothing is vital- those aspects of lifetime which Christians and nihilists repudiate that are other are actually on an…

Improving Odds Of Endorsement at a Speech Pathology Graduate School

Category: Write my essay

See all 10 pictures Pony Express Pages Color Illustration Pony Kids Pages Pictures This custom color guide, Pony Express Kids Pages with Free Shading Photographs to Print celebrates an interesting interval within the fairly brief history of the United States. One of the most interesting was time’s time where bold teenagers, under eighteen-year old each…

Five Most Treasured 40th Wedding Gifts

Category: Essay

Being a single parent is tense regardless of what your daily life circumstances. The task of boosting a kid all on your own and becomes even more complicated in the event you insufficient quality education. Individual parents can improve the conditions of themselves as well as their youngsters by increasing their schooling levels. understand how…

Science Topics for Research Reports

Category: Essay writing

The type guide of the Modern Language Association is often used in forms compiled by academics and professionals inside liberal arts areas or the humanities. MLA – style now is easier and more to-the-level than different types of quotation; it functions not long in- text details and an alphabetical report on solutions linked in the…

Making A Top Level View for a Fourth-Grade Research Paper

Category: Essay writing

Essay Aid could be the below to offer understanding of the periods to make a good article. Producing an article is really a problem for a lot of people. While occasionally the job could be overwhelming with the support of authorities. Professionals who learn a little of design and having recommendation for the subsequent levels…

How-to Produce a Study Paper Proposal

Category: Essay writing

Horse Racing photography by Banamine Creative Commons Licensing The Derby hasbeen termed “The Quickest Two Units in Activities,” “Probably The Most Thrilling Two Moments in Activities” and “The Function for the Flowers.” The initial jewel in the popular Triple Crown of Horse Racing (along with the Belmont Stakes and the Preakness Stakes), the Kentucky Derby…

Why Do Asians Exceed in School

Category: Essay writing

The Microsoft Bluetooth Mouse 5000 provides you with the liberty to-use your mouse without clutter and the constraint of cords. Usually the mouse characteristics as another, giving an answer to your going the mouse to go the pointer to the screen. The mouse runs on two AA batteries, offering electricity for that mouseis laser and…

, , , , , , , , , , , , , , ,

222 Responses to The Beginning of the Mobile Takeover

  1. c99 shell ile veritabanı indirmek March 20, 2026 at 3:35 pm #

    thx

  2. iterate over a vector in c99 March 21, 2026 at 12:10 am #

    thx

  3. variable length array c c99 March 21, 2026 at 12:11 am #

    thx

  4. c99 shell ile veritabanı indirmek March 21, 2026 at 12:11 am #

    thx

  5. time not valid in c99 March 21, 2026 at 2:50 am #

    thx

  6. concatenating an int to a string in c99 March 21, 2026 at 3:33 am #

    thx

  7. sleep is invalid in c99 March 21, 2026 at 4:34 am #

    thx

  9. emily_c99 grilled pomegranate chicken March 21, 2026 at 10:37 am #

    thx

  10. matlab coder c99 to mexopts March 21, 2026 at 10:47 am #

    thx

  11. for loop initial declaration used outside c99 mode March 21, 2026 at 11:54 am #

    thx

  13. how to compile codechef with c99 March 22, 2026 at 5:47 am #

    thx

  16. if __cplusplus 201103l March 22, 2026 at 7:35 am #

    thx

  18. durban-thai x c99 strain review March 22, 2026 at 11:46 am #

    thx

  20. c loop initial declaration used outside c99 mode March 22, 2026 at 4:24 pm #

    thx

  22. c99 command to determine exit status March 23, 2026 at 2:06 am #

    thx

← Older Comments

Leave a Reply

Website Managed by T3 CONNECT