Sports Business Journal recently published their 2012 “50 Most Influential People In Sports Business” list. We scanned Twitter and found many opinions…..both positive and negative. Well, here’s your chance to voice your opinion and enter to win a pair of Spira Shoes with WaveSpring Technology! We want to know who you think was missing from the…
Archive | Social Media in Sports
ESPN, Twitter Land Sports Partnership Deal To Embed Instant Replay Videos In Tweets For Bowl Games
The latest sports partnership deal might be a surprise to some, but to those following the power of social media in the sports world, it’s just another step toward innovating the way companies and brands promote through Twitter. ESPN and Twitter recently agreed to a sports partnership, where the Worldwide Leader will stream instant replays…
Interaction on Social Media: How to Build Rapport and Value
LIKE ME, RETWEET ME, FOLLOW ME, LINK WITH ME! It gets overwhelming at times. How do you accurately interact on social media? The trick is trying to figure out how to get your message across, increase your exposure, but make sure you do it in a way that builds rapport with those in your social…
The Ultimate Social Media In Sports Showdown: Pittsburgh Steelers v. Dallas Cowboys
The digital teams from the Pittsburgh Steelers and Dallas Cowboys have combined forces in a joint social media in sports initiative for Sunday’s game at Cowboys Stadium. The winner of the #socialshowdown will be determined by the team that accumulates the most combined Twitter followers and Facebook ‘Likes’ between now and the end of their…
Why Facebook Sponsored Posts Will Change the Way Your Favorite Sports Team Interacts Online
There are few companies who have done a better job than Lululemon using social media to grow its brand. More impressive is that they’ve done so in a field (apparel) where its competitors spend hundreds of millions of dollars to acquire market share. Lululemon’s advertising is minimal, relying on word of mouth and consumer interaction…
Expanded Social Media In Sports Presence For #ArmyNavy College Football Rivalry Game
The annual #ArmyNavy college football rivalry game just went social. With the service academy matchup a little over two weeks away, the #ArmyNavy game has decided to expand its social media in sports presence; the game will take place at Lincoln Financial Field in Philadelphia on Dec. 8, with kickoff set for 3 p.m. Currently,…
Social Media In Sports: Professional Athletes Voice What They Are Thankful For On Twitter
Like so many Americans on Thanksgiving, professional athletes from the country’s sports also took to Twitter to voice what they’re thankful for. Whether it was family, friends, being able to play a kid’s game, or just being healthy, each player had his/her own unique message to his/her followers. At Sports Networker, we compiled a list…
Senior Bowl Advancing Social Media In Sports To Announce Early Player Selections Via Twitter
The Senior Bowl just one upped every digital department in the country — both collegiately and professionally — with its recent inovation of incorporating social media in sports. The social media team associated with the post-season college football exhibition game recently announced last Wednesday nine of the players chosen to participate in the contest via Twitter. Senior…
Top 5 Most Followed NHL Twitter Accounts
Each of the 30 teams in the NHL have Twitter accounts on which they post team transactions, ticket offers, player information, injury updates, team events and live tweets throughout the team’s games and so much more. Following any NHL team on Twitter gives fans an inside look at all of the goings throughout the year….
Social Media In Sports: With New Initiative, Boston Celtics Unveil Fans’ Tweets At TD Garden
With 17 championships to their name, the Boston Celtics have been as dominant as any franchise in the NBA. While their success on the hardwood is certainly well-known to those in the basketball community, it’s the Celtics utilization of social media in sports that maybe isn’t getting the recognition it deserves. The Celtics boast over…
How NFL Players Go Broke During And After Their Careers (INFOGRAPHIC)
Six weeks ago, ESPN aired a “30 for 30” documentary titled Broke, which outlined the financial rise and fall of many professional athletes. Despite earning millions and millions of dollars playing the game they loved, superstars have thrown it all away. The infographic below, courtesy of AccountingDegree.com, analyzes how some NFL players in particular have…
‘I Hate Facebook Timeline!’; Not So for Canadian Speed Skater Brittany Schussler
Amateur athlete sponsorship and social media are becoming increasingly intrinsically linked. Many athletes are limited by their National Sport Federations on the placement of personal sponsors branding on their race gear. As a result, they must great creative to unlock value and solicit additional supporters. But how does an athlete, after building up an online…