This year, viewers who wanted to watch the Seahawks beat the Broncos had a new option: stream the game online. Fox offered Super Bowl XLVIII live streaming on FoxSportsGo.com and the Fox Sports Go iPad app, and viewers were able to load up streaming video and keep track of every touchdown.
Although online sportsbook TopBet recently wrote an article discussing America’s favorite Super Bowl commercials, the irony is that live online viewing of the Super Bowl with the commercials included, likely won’t happen anytime soon.
In a few months, CBS Sports is going to stream the The Masters Golf Tournament online. In addition to watching the golf competition, users will be able to click between different cameras and customize their experience. This is going to be a win-win for both CBS and golf fans.
These types of opportunities would seem like a natural solution for sports broadcasters – just stream sports programming online, as well as on television – except that the online solution isn’t a 1:1 transfer. That is: it’s not as simple as treating a web browser as just another TV channel, or even a TV channel with added options like “choose your own camera.”
How Streaming The Masters is Different
The Masters is making headlines again.
For starters: many streaming sports broadcasts are unavailable to a large percentage of users. As Geekwire notes, streaming sports live on FoxSportsGo.com isn’t available to everybody; “Typically, Fox allows access to the live content only to subscribers of certain cable services — AT&T U-verse, Cablevision, Optimum, Comcast Xfinity, Midcontinent Communications, Suddenlink and WOW!”
That means if you’re on Verizon, for example, you won’t be able to watch games on FoxSportsGo.com unless they make a special exception. (For the Super Bowl, Fox created a “free preview” of its FoxSportsGo.com service available to all internet/cable suppliers, ensuring everyone could watch the game.)
Fans of major sports tournaments, such as The Masters, do have other options if a streaming service does not supply to their internet/cable provider, although they are certainly not recommended. Plenty of underground websites upload or torrent sports programming and make it available for streaming or downloading. This is, of course, an illegal method of watching sports broadcasting, but it is an avenue often taken by fans who are unable to stream the game any other way.
That pesky 30 seconds you can’t live with or without
There’s one more way that streaming sports broadcasting is different from watching it on television: the ads. Yes, the same ads that play on TV do not transfer over to online broadcasts. Super Bowl viewers who watched the game on FoxSportsGo.com did not see the famous Super Bowl commercials that kept other viewers talking long after the game had ended. Instead, they saw a different set of commercials, because Fox negotiated the so-called “digital inventory” ad space separately from the television broadcast.
Unless it’s the Super Bowl, the commercials you watch during the game probably don’t matter.
This may turn out to be an opportunity for media companies like Fox to earn even more revenue by selling two completely different sets of ad space; one for live television, one for online streaming. But the advertisers are unlikely to go down without a fight. If Coke or Ford want to place an ad on national television during a highly popular game, they are unlikely to want to pay extra just to make sure online viewers get to see it too.
The Debate
Ultimately, the question comes down to one major factor. Do we consider online streaming as an identical way of watching televised sports broadcasting, or do we treat it as something different? The Masters, with its interactive components, is already leading the way towards treating online streaming as something separate to watching the game on television. In fact, it could presage a world in which the most avid sports fans do both: watch the game on their TV and interact with the game on their iPads.
In the end, we’ll have to wait and see.
i often face the problem of streaming in our area, not even able to watch matches online. hopefully this issue resolved soon
At this moment I am ready to do my breakfast, when having my breakfast coming over again to read other news.
your website is very useful . I like your website . http://bsapipe.com
Isn’t it amazing how the internet is changing everything we do now days? Even watching sports is affected in one way or another, but like you said, is it good or bad, do we treat it differently or the same?
Yes, that is true that internet is changing everything especially in the sports field. Businessmen developing online shopping websites dedicated to sports products. I have visited one of them is Damroobox. Truly dedicated to original sports and fitness products. I found more than 13000 products on site.
Online Streaming of The Masters Change is major demand in now-a-days. I think; when a games is being started live stream should be more adjusted as well as sports lover attention.
Sports Live Streaming TV
The more options to view the Majors the better.
And has the cable network pay structure changes more and more will go this route.
Trend is that we can watch games whenever and wherever we are, so long as we have smartphones in hand, and we are allowed to watch games freely.
online and tv ads are different as interest of advertisers, but i am wondering why tv sponsors not do ads online.
Fantastic read! I’ve stored your site and I’m as well as your RSS feeds to my Search engines account.
Everything now changes thanks to the internet. I think it can be also good and bad. I sometimes have trouble streaming, but I would prefer the internet versus the traditional way thanks to a greater variety
See you can easily watch the games with smartphones with out any tension with high speed internet
## sports streaming site has brought a super change for us to watch sports online. like foxsportsgo.com there will different site to guarantee you each and every sport from national to international level ##
Isn’t it amazing how the internet is changing everything we do now days? Even watching sports is affected in one way or another, but like you said, is it good or bad, do we treat it differently or the same?
This article is something that will help me with my class assignment. It helped me to better understand another aspect of this topic. Thanks.
It’s a helpful article. Thanks share
Very interesting!
Thanks for sharing!
What a great post, — Thanks for making things clear!
actually john cena is a natural super human and marvels should cast him ,as johncena
Thanks great seo tools
great seo tools
it need high speed internet for streaming, really nice experience
Hola, gracias por la información.
Streaming sports broadcasting is different from watching it on television
the photo
Hi Jennifer Smith, I am very glad to see this post.Thanks for the warm wellcome to other day
It is great to have the opportunity to read a good quality article with useful information on topics of great interest. I concur with your conclusion. I look forward to your future updates.
This is a great article. It gave me a lot of useful information. thank you very much.
Is great to have so much in one place!Please check out https://scottsdalehorseshowlive.com/ and let me know what you think?
Great article very helpfully thanks for sharing
It is wonderful to be here with everyone, I have a lot of knowledge from what you share, to say thank you, the information and knowledge here helps me a lot
Think about it, no junk food for whole year, what kind of influence it will have on your health.
The information on the Masters App. Is excellent. The broadcast or streaming part of the App is the worst I have ever seen. The coverage is just awful. It’s like it’s produced by a second grader. The streaming is horrendously bad. Besides all of that, the live broadcast seems to be on some sort of loop. It repeats over and over. The quality is just awful all the way around. The perfection achieved by Augusta National is legendary and I can only imagine what the club and tournament leadership would think about this terrible representation of the best golf tournament in the world.
The information is very special, I will have to follow you, the information you bring is very real, reflecting correctly and objectively, it is very useful for society to grow together.
Thanks for sharing your precious time to create this post, It so informative and the content makes the post more interesting. really appreciated.
In my opinion, the article above contains very useful content. The author is able to explain well
Thanks for some other fantastic post vindousis-gadayeneba If you need technical assistance with the tplink repeater login
Obviously like your site however you need to check the spelling on a significant number of your posts.
Thank heavens I thought that it is on Bing. You’ve filled my heart with joy! Much appreciated once more!
Here is also a good site if you like sport!
https://mindepcasinos.com/uk/1-deposit-casinos/
Thanks for sharing the information
You will also gey to Know about latest Grey Market Premium from our web portal
The information is very useful to me and everyone, so I follow it often
Streaming requires a high-speed internet connection, but the experience is wonderful.
As any begining is hard that is why ia challangeing
Anunturi gratuite
It was a very good post indeed. I thoroughly enjoyed reading it in my lunch time. Will surely come and visit this blog more often. Thanks for sharing.
I guess it depends on what form you’ll enjoy. Personally, I’d love to watch a game without ads, but there are times when special events like the Super Bowl would feature entertaining ads you don’t want to miss.
Thanks for sharing this valuable information.
I had a great time reading your essay and found it to be very beneficial. Play retro bowl game with me if you have some free time.
We are very involved in the field of web & technology development as well which includes a deep understanding into marketing tactics and how to build audiences using your website or apps. The team is based out Ofsted London where our CEO has been with us since 2009.
Webdesign Pforzheim