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The Top News In #Sportsbiz – 11.26.12 – 12.03.12

SN-Top-News-In-#Sportsbiz-BannerThe Top News In #Sportsbiz is a collection of articles curated by Sports Networker’s Lead Writer – Mark Burns

Sports Business

Application LIVE For Manhattan Sports Business Academy — Summer 2013

MSBAThe Manhattan Sports Business Academy (MSBA) is an 8-week summer sports business leadership program in New York City. MSBA is designed for undergraduate & graduate students and young professionals who want to gain invaluable experience in the sports industry and get a jump start into the fast paced, high energy sports business world through internships, mentoring and networking.

MSBA takes a comprehensive 360 degree approach to immersing students into the professional world. We ensure that students understand the sports industry at every level while building a network of established executives and connecting with like-minded peers.

Read more: http://bit.ly/VfFyFZ

Sports Networking

Why Keeping A Journal Will Help You Break Into Sports

Breaking Into SportsSomeone once told me that organization is the key to success. As I have matured and transitioned into the sports industry, this maxim rings more true than ever. Being organized not only helps you get things done efficiently but is also makes your life a whole lot easier. Besides arranging tangible items in some sort of order, organization is typically tied very closely to time management.

Since everyone has the same amount of time in a day, everyone has the ability to be good at both. In fact, assuming you did not slack off during all you years of schooling, you should actually already be pros at organization and time management. That being said, you can always get better. That’s where journals come in. Maintaining a journal is a great way to organize your thoughts and accomplish more than you ever thought you could, not only in your general life but also in how you specifically approach molding your sports career.

Read more: http://bit.ly/VfFs0Q

Sports Marketing

Northwestern Athletic Department Wants Chicago To Bleed Purple

NorthwesternNorthwestern is seeing more green these days than purple. No, not the Fightin Irish. We’re talking lots of money that they haven’t seen since the late 1990’s.

They have tripled their corporate sponsorship within two years of launching their campaign, “Chicago’s Big Ten Team.” The Wildcats fan base has leaped by nearly 50% since 2008 equating to more than 1 million people. This was based off of New York-based Scarborough Research. Their research covered Chicago-area households determining whether or not they have watched, listened or attended a Northwestern University game.

Read more: http://bit.ly/Xh3UVC

Sports Sponsorship

Sponsorship Opportunities For Indiana’s Tom Crean…In Gum?

Tom CreanIndiana’s Tom Crean may be the coach of the top-ranked basketball team in the land, yet the biggest headline he’s made this season involved him eating a piece of Dentyne Ice he dropped on the court.

In an effort to make sure Crean never has to settle for a sullied piece of gum again — not to mention take advantage of the free publicity it has received — Dentyne sent Crean a care package last week containing enough gum to keep him sated through this season and next. Not to be outdone by one of its rivals, Wrigley responded by sending a care package of its own (left), which Crean tweeted about yesterday.

“The competition is on. Randy Thatcher of Wrigley threw down the gum gauntlet. They want in the hunt,” Crean posted.

Read more: http://bit.ly/QBdKyK

Sports Sales

Opinion: Golden Gophers Miss The Mark With ‘Golden Ticket’ Offer

University of MinnesotaA lot was made in the last week about the Minnesota Golden Gophers’ Golden Ticket Offer. The deal was for $75, you get a ticket to all nine Gophers men’s Big Ten basketball games. The retail price was $315 for the nine games so you were getting more than 75% off. The catch was if the Gophers lose any of the games you see, the Golden Ticket is no longer valid for any other games. In essence, if you go to the first game and the Gophers lose, you can’t go to any of the other games.

The offer was picked up by Darren Rovell, the business reporter for ESPN.com. In the article, he states the offer is directed at fans who don’t typically purchase tickets. He also indicates the fan will come to a lower interest game and the Gophers are restricting access to higher interest games. Darren’s analysis is that this offer will only work for a middle of the road team,  not one that is going to lose a bunch of games or one that will win a bunch of games.

Read more: http://bit.ly/11EZBmo

Sports Social Media

How Twitter Trolls Scared Mavericks’ Mark Cuban Off LA Lakers Trash Talk

Mark CubanNoted Laker hater, outspoken tweeter, entrepreneurial icon and Dallas Mavericks owner Mark Cuban says there’s one fan base you don’t want to mess with on Twitter.

Cuban told The Dallas Morning News this weekend that Lakers fans are so unruly online, in fact, that he’s giving his time-honored tradition of antagonizing the team a break.

“I’ve said enough about the Lakers,” he told the paper. “Let’s just say, when you say something bad about the Lakers, you get a ton of Twitter threats, so it’s just not worth it.”

Read more: http://on.mash.to/Yp5eHJ

Sports Media

Jim Rome On SHOWTIME Hits The Ground Running

Jim RomeIf you can’t play the game, then you got to talk about the game.

Those are the words from colorful talk show host, Jim Rome, who definitely likes to do his fair share of talking.

A week ago today, Jim Rome on SHOWTIME finally premiered, with Rome displaying his usually trademark style and opinions during the one hour sports and entertainment series.

During the first episode, he was joined by the Los Angeles Lakers’ Kobe Bryant, Green Bay Packers’ Aaron Rodgers, NBC’s Go On star Matthew Perry and Mandalay Entertainment CEO Peter Guber — Guber is also co-owner of the NBA’s Golden State Warriors and MLB’s Los Angeles Dodgers.

Read more: http://bit.ly/SromhZ

Sports Jobs

Jobs In Sports Entertainment: How To Land Your Dream Job In Sports

MSG-Sports EntertainmentThe sports and entertainment worlds are quickly converging into a well-popularized industry that has become one of the most sought after niches in sports. Underneath the glitz and glam of jobs in sports entertainment, though, there’s an underlying business world.

Whether you want to be the next Jerry Maguire, work in Event Production at the Rose Bowl, or assist in the marketing of athletes and entertainers at a large-scale firm, you’ll be immersed in the world of sports entertainment. Below, Sports Networker examines how to obtain those dream jobs in sports and more specifically, jobs that intersect with the entertainment industry as well.

Read more: http://bit.ly/VjKheG

Sports Technology

Famed Shot Blocker, Mutombo, Saves Earth In 8-Bit Video Game

Dikembe MutomboDikembe Mutombo hasn’t graced us with his signature finger-waving blocked shot salute since retiring in 2009. Now, thanks to an 8-bit video game from Old Spice, Mutombo’s fingers are flying once again — and this time they’re saving the planet.

If you believe in Mayan prophecy, you are well aware that the world is going to end Dec. 21. In “Dikembe Mutombo’s 4½ Weeks to Save the World,” the four-time Defensive Player of the Year is here to save us all by advancing through levels in the game, buying us more time on the Mayan calendar.

In this intentionally simple (and kind of hilarious) game, Mutombo embarks on weekly globe-saving missions based on current events in a game that, itself, may be a sign of the coming apocalypse.

Read more: http://es.pn/TCFO4p

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