It can be argued that the best teams should have the best MLB Facebook Pages. If a team is successful on the field, you’d expect they’d be able to capitalize on fan fervor and strengthen their fan connection online. On the flip side, it might also be argued that the worst teams have nowhere to go but up and therefore have a lot more to gain by engaging their fans on Facebook.
What Makes Up A Good Facebook Fan Page?
Before we compare the top and worst MLB Teams Facebook Pages, let’s first consider the qualities that make up a good Facebook fan page. According to Inc., here are some highlights of what makes for a great page:
- Appearance
- Conversation between the moderator(s) and fans
- Offers and discounts
- Contests/trivia
- Videos
- Meetups or other opportunities for fans to get connected offline
- News
Ignite Social Media suggests the best Facebook Pages are measured by “total fan actions (meaning comments, likes and wall posts.)”. So, without further adieu, let’s take a look at the top and worst teams from the 2011 MLB season and see how they compare.
About Sam Miller
Sam Miller is the founder of SamsDreamBlog.com. A graduate of the University of Illinois, he worked with various teams in sports information and received the Freedom Forum – NCAA Sports Journalism Scholarship for his achievements. At the University of Illinois, Miller regularly wrote feature stories about the football team. He has also served as communications intern for the Angels’ Triple-A affiliate. Prior to that, he worked as a communications intern for USA Basketball and as an associate reporter for MLB.com.
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