Wallabies Brand Engagement and Reinvigoration Faced with falling levels of interest and attendance, rugby in Australia needed a reinvigoration in 2011. The Australian Rugby Union (ARU), the governing body for the sport in Australia, decided to leverage the annual Tri-Nations tournament as a platform to shake up communication and drive engagement with the Australian public….
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Get In The Game Book – FREE DOWNLOAD and Interview with Matt Crevin [VIDEO]
If Matt looks familiar to you, it’s probably because you’ve seen him here on SportsNetworker.com as one of our awesome contributing authors. With more than 19 years in the sports industry and in corporate America, Matt Crevin combines his practical, real world experiences…with his insider sports knowledge and industry connections to help aspiring sports business professionals land…
How To Get A Job In Sports with Matthew DeBritz, Associate Producer – ESPN [VIDEO]
Meet Matthew DeBritz. Matthew is an Associate Producer for ESPN, where he has worked for the last eleven and a half years. His experience at ESPN includes production of Sportscenter, NBA, NCAA Basketball/Football, NFL, MLB, MLS, International Soccer, Tour de France, IndyCar Racing, NASCAR, Golf, and Boxing. Versatile background that includes live and taped studio, remote…
Xfinity Ultimate Sports Social Media Job Winner – Austin Schindel [VIDEO]
There were hundreds of hopefuls that wanted to win the Xfinity Ultimate Sports Social Media job, but in the end, there could only be one winner. Meet Austin Schindel, the new “Xfinity Sports Guy“. Austin, who hails from Washington D.C., is the founder and editor-in-chief of his own sports blog and has worked in the…
Why Most People Fail to Land a Job in Sports
One of the hardest jobs to land in sports (other than a GM position in the NFL) is that very first job out of college. Why? Because when you’re just starting out, you don’t know anyone. No one knows you. And you’re unproven. Plus, the sports business experience you have is either lacking, or irrelevant….
Interview with Seattle Mariners Director of Marketing – Gregg Greene
Guest post submitted by Matt Crevin. Gregg Greene is the Director of Marketing for the Seattle Mariners. In this interview he talks in detail about: What happens in his department His keys to success Tips on how to break in to the sports industry. Gregg Greene Mariners from Matt Crevin on Vimeo. About The Author Matt…
How To Get A Job In Sports with Chris Iles, Manager Corporate Communications – Minnesota Twins
How to Get a Job in Sports with Chris Iles, Corporate Communication Mg. of the Minnesota Twins Meet Chris Iles, the Corporate Communications Manager for the Minnesota Twins. He’s a hometown guy, raised and educated in the Twin Cities area. He’s also the originator of the Twins’ Tweet Board, a growing sensation. I had the…
The Truth about Breaking Into Sports
Landing your first job in sports is a huge challenge. The demand for sports jobs is incredibly high. The opportunities are limited. And the competition is fierce. There’s no such thing as “secret strategy” or a “magic bullet.” And there are no shortcuts. But there is an answer… According to SportsBusiness Journal there are 24,000 college students…
How To Get A Job In Sports with SF Giants Bryan Srabian (Part 4)
Part 4 of 4 video interviews with SF Giants – Social Media Director – Bryan Srabian So, we’ve talked with Bryan about his role with the Giants and how they approach their social media strategy. Then we heard about some of the SF Giants most creative social media campaigns and how they have managed to…
Monetizing Social Media In Sports with SF Giants Bryan Srabian (Part 3)
Part 3 of 4 video interviews with SF Giants – Social Media Director – Bryan Srabian Ok….so we’ve discussed how social media can help sports teams engage with their fans. But, is it possible (or appropriate) to look at social media as a way to increase revenues? Social media sponsorship and monetization are hot topics…
30 Books To Help You Land A Job In Sports
Article co-written by Sports Networker’s Online Marketing Intern – Holly Koski For many people, the Easter long weekend is a long overdue break from a seemingly never-ending winter and the first signs of Spring. For many students out there, it means that final exams are coming up. And, for some, that means it’s time to…
Meet The Thirty Under 30 Award Winners In Sports Business
If the guy in the interview below looks familiar, it’s probably because you’ve seen his face on a number of articles here on Sports Networker. Chris McKinney is one of our awesome contributing authors and is consistently delivering valuable content focused on helping you launch your career in sports. Chris is the President of Sports…