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3 Super Bowl Marketing Wins for Athletes

Written by in Sports Marketing

The first Super Bowl game ever was broadcast on public television in 1967, with the Kansas City Chiefs and the Green Bay Packers going head-to-head. Back then, a thirty-second ad slot cost $37,500. This year, the same amount of time on CBS was a 5 million dollar deal. There are many components to sending the…

Top PR Challenges in Sports

Written by in Sports Marketing

With instant updates, live streaming video, and social media the world of sport management has become increasingly digital. A public relations professional is charged with maintaining the client’s image while carefully mitigating and managing any negative press. So When does it become necessary to use damage control? Here are some of the top PR challenges…

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Engaging In Sports To Build A Resume

Written by in Sports Jobs

The world is in a far greater competitive space than it was a few decades ago. There is no better example of this than the cutthroat world of finding a job. Someone once said that life is a game — if that’s so, then all those who take on life like a sport will have…

Computer Security In Pro Sports: The Unseen Player

Written by in Sports Technology

Computer security is an inescapable topic these days. Frequent hacks of employers, retailers, and healthcare institutions have put millions of us in the line of fire for identity theft. Like any other business, professional sports teams face these same hazards. They must safeguard social security numbers and other personal data for employees and vendors, but…

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RosterBot Solves Your Rec League Management Issues

Written by in Sports Business

When you think about it there are millions of people who each make sports great in their own way. Fans make up most of that population, but there are also players, trainers, reporters and announcers. Then there are the men and women who make up the foundation of our favorite franchises – coaches and management….

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Poker Fanatic? Here Are The Dream Jobs For You

Written by in Sports Jobs

For many individuals, particularly under the age of 25, earning a career as a professional poker player seems incredibly appealing. For players with the ideal set of skills, a successful professional poker career typically doesn’t come with the boredom of a 9-to-5 existence — a lifestyle that many of us can only dream of. And…

Five Obtainable High Paying Sports Jobs

Written by in Sports Jobs

Most people’s primary reason for wanting to get involved in the sports industry is passion (an adjective that Kristi Dosh says is the most overused cover letters and resumes) and of course money. If you want to make a substantial amount of money doing a job you love take a look at the following list of these…

Richard Sherman Captivates America in NFC Championship

Written by in Social Media in Sports

All it took was a 30-second interview for Seattle Seahawks cornerback Richard Sherman to become the most talked about person in America. The Stanford graduate made an exceptional play on Colin Kaepernick’s last second heave to the end zone in Sunday’s NFC Championship. Initially it appeared that Texas Tech standout Michael Crabtree would come down…

Played NCAA Sports? Here’s Five Ways to Make a Career Out Of It

Written by in Sports Jobs

Athleticism and athletic experience help improve a person’s leadership skills and their ability to work within a cohesive unit. Likewise, at the college level, students who participated in NCAA sports may have advantages over other college students. College sports build a personal network, which will become an asset in the professional world. You can find and…

Social Media Provides Relevance For Olympic Athletes

Written by in Social Media in Sports

The Olympic Games only come around every four years; not news to most.  But what happens to Olympic athletes and lesser known sports during those four long years? As Dr Andrea Eagleman explains, they are using social media to remain in the limelight. “Olympic sports and athletes are only in the spotlight every four years, but…

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