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Archive | Social Media in Sports

Social Media May Force The Hand Of The Redskins

The battle on the issue with the Washington Redskins name being offensive is heating up. Many groups and individuals have come forth to express their disdain for the name and its prejudice background. Dan Snyder has already stated that he will “never” change the name of his football team, not leaving much wiggle room for…

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The NFL Officially Becomes One Of Twitter’s Media Partners

In a recent flurry of media deals, Twitter may have gained one of its most lucrative partners yet.  The NFL has now become one of Twitter’s newest media partners in a deal that plans to bring football highlights to “Tweeters” everywhere. The NFL has found another great way to reach its audience Twitter is full…

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Fox Sports Partners With Facebook To Drive Fan Engagement

Twitter has been a popular tool for sports networks such as ESPN, typically being used to drive fan engagement.  In a somewhat parallel move, Fox Sports has recently partnered with Facebook for similar reasons. Their aim: to bring real-time Facebook streams to the sidelines. Fox Sports and Facebook Debut Partnership With Facebook frequently seeing user…

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Was The NASCAR Sprint Cup Persuaded By Twitter Outcry?

NASCAR has continued to prove its excellence in the social media game.  The final race for the Chase was held at Richmond International Raceway and many believe tampering was involved.  In light of the situation – and perhaps fan outcry on Twitter – NASCAR added a 13th spot in a 12 car Chase for the Sprint…

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New English Premier League Coverage Has Fans Tuned In

In the US fans go crazy for major sports’ Drafts, but over the pond in Europe, and in particular the UK fans, go crazy for the Football/Soccer equivalent – Transfer Deadline Day. English Premier League fan or not, this is a huge day where players coming in and out make an impact on your favorite…

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Social Media Sites: Los Angles Clippers Top the Inaugural NBA Social Media League Table

One of the up-and-coming social media sites, We Play is a destination for NBA teams, fans and media to check fan base growth and influence. It has become available from the team who created the Social Media Premier League.   The Leaderboard is the first of its kind to include all NBA teams, and We…

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3 Ways Sports And Social Media Build Fan Loyalty

Social media has become a trend in the sports world that is sure to stick around for a while.  Because of this, teams are planning social media suites into new stadium plans, they’re creating team voices and they are added social media to their business plans.  In return, fans are expecting more from their favorite…

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Social Media Wall At US Open Among Newest Social Projects In Sports

If seeing your tweets on a small screen isn’t enough for you, perhaps the US Open of Tennis has just the thing:  a giant social media wall 50 wide by eight feet tall.  So get ready to hashtag #usopen with your clever thoughts and ideas.  Fans everywhere are eager for more social media interaction, and…

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Hendrick Motorsports And The Digital Dashboard Blueprint

Hendrick Motorsports may be one step ahead in the social media game.  By utilizing their “digital dashboard”, they are able to reach fans better than ever.  Not only that, but they are leveraging its use to procure and promote new sponsorships.  The team believes that what they are doing with social media can be a…

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#SportJC Hosts Sports Job Twitter Chat

Twitter chats are a huge way to gain followers, meet fellow users with similar interests and most importantly GET INVOLVED. The guys over at Sport Job Chat do a bi-monthly twitter chat with questions directed towards working in the sports industry. Every first and third Mondays of the month, they hold theses chats with the…

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Sports Social Media Leaderboard for the EPL

With social media in sports becoming increasingly important and always managing to raise a debate, a new concept has been introduced to the social media world. Last week a London-based, sports social media company We Play, launched a social media leader board in collaboration with Leaderboard and ExaLeague. The Social Media Premier League table is…

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San Francisco Giants Create Sports Social Media Cafe

The San Francisco Giants have put themselves at the forefront of the sports social media scene with the recent addition of a sports social media cafe inside AT&T Park. The Giants made the addition less than two weeks ago behind the centerfield wall in Peet’s Coffee. The cafe is one of a kind in MLB…

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