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How To Land Your Dream Job In Sports with Jim Riley, Columbus BlueJackets – Marketing Manager

1-SEA-Jim-Riley-Live-QAOne of the many benefit of being a Sports Executives Association member is the access we provide our members to top sports business professionals are willing to share their story, experiences and advice with aspiring sports business professionals.

Yesterday, we were joined by Jim Riley, Marketing Manager with the Columbus Blue Jackets.

Who Is Jim Riley?

Jim is a graduate of Ohio Northern University with a bachelor’s degree in business management , and has spent the last 15-plus years working in sports marketing.

Following graduation, Jim worked for the Huntsville Stars, a minor league baseball team of the Southern League,  as the Director of Promotions and Public Relations.

In 2001, Jim transitioned to the Manhoning Valley Scrappers as their Marketing Director before moving into his current role with the Columbus Blue Jackets. For the last six years, Jim has been the Blue Jackets’ Marketing Manager.

SEA Members Learn and Network with Sports Business Professionals

During the LIVE Q&A with Jim we discussed:

  • How and why he decided to pursue a career in Sports Marketing
  • What he does on a daily basis in his role as Marketing Manager with an NHL team
  • The marketing approach that the Blue Jackets take competing in an Ohio State football dominated market
  • How important social media has become to his own personal sports career

Jim Riley Discusses What It Takes To Make It In Sports

One of the questions we ask all of our LIVE Q&A guests is to provide one piece of advice to our members that will help them land their dream job in sports.

The video below includes a short clip (3 mins) from the LIVE Q&A where Jim address this question.

Visit to learn how to access the full SEA LIVE Q&A recording and how to join our next SEA LIVE Q&A!

What do you think of Jim’s advice?  Have you implemented any of these tactics in your own Sports Job search?

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