Sports Conference

On July 12th and 13th some of the biggest names in digital sports marketing will be attending and speaking in Sydney, Australia for the annual Sports Technology Conference.

SportsNetworker.com and the SEA has teamed up as a media partner for the event, and I’ll be speaking on personal branding in sports, and leveraging LinkedIn (among other things).

For those interested in attending, make sure to use “sportsnetworker” during your checkout process in the coupon code to receive a discount.

Read below to learn more about the speakers and sessions, but make sure to click here to read more on the event and to register.  I look forward to seeing you in Sydney!  [click to continue…]

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The Sports Networker Summit – NYC  is being held December 7th at the Roger Smith Hotel.

This exclusive event has limited seating available and will feature some of the brightest minds in the sports industry.  (Twitter hashtag for this event is #NYCSports)

Your Hosts:

Lewis HowesLewis Howes is the founder of the Sports Executives Association and SportsNetworker.com which helps him connect sports executives around the world both online and through live events.  Lewis is a previous two sport collegiate All-American, and is also the NCAA All-Division Record Holder for the most receiving yards in a single football game (418 yards, currently an unofficial World Record. Read the full bio here.

Amy MartinAmy Martin is the founder of Digital Royalty, a Digital Integration and Social Marketing agency, focused on developing strategies to help corporate brands, professional sports leagues, teams and athletes build, measure and monetize their digital universe.  Current clients include Shaquille O’Neal, UFC, White Sox and other sports, athletes, entertainment and corporate brands.  Read more about Amy here here.

Featured Guest Speakers:

tom jollyTom Jolly is the senior sports editor for the NY Times.  He is part of a major news publication that is adjusting to the “difficult market” and to the needs of the readers by developing multiple online and mobile platforms and integrating social media everywhere.  Learn more about Tom here.

Ben Sturner

Ben Sturner is the founder and CEO of Leverage Agency.  Sturner has taken his multi-million dollar business from a small start-up in his New York City apartment to a premiere agency that has secured deals for clients including: “Jimmy Kimmel Live,” AVP Pro Beach Volleyball, KFC, Gillette, Progressive Insurance, Southwest Airlines, Reebok, Comcast, Anheuser Busch, Fremantle Media, Mark Burnett Productions and NBC’s Prime Time Celebrity Apprentice, Reveille, Radical Media, as well as other top-tier brands.  Read more here.

michael diLorenzoMichael DiLorenzo is the Director of Social Media Marketing & Strategy for The National Hockey League.  After 18 months as its Director of Corporate Communications, DiLorenzo (@umassdilo) was recently named director of social media marketing and strategy for the National Hockey League (@NHL). He is now responsible for activating NHL fans through social media services such as Twitter, Facebook and MySpace.

brian cubanBrian Cuban is an attorney for Mark Cuban Companies and nationally recognized speaker in the areas of social media and hate speech on the internet.  He writes extensively on these subjects on his widely read blog, The Cuban Revolution.  Brian recently made international headlines when he took on social media giant Facebook with regards to hate speech on their site.  He has appeared on Fox News and has been invited to speak at numerous prestigious locations.

jim bankoff

Jim Bankoff runs all aspects of SB Nation, the fastest growing online sports network.  SB Nation boasts over 220 individually branded, fan-centric web communities, each focused on a specific professional or college team, league or sport.  A fifteen year veteran of the online industry, Jim developed and led dozens of the most popular websites on the internet including AOL.com , Mapquest, Moviefone, AOL Music, Netscape and AOL Instant Messenger (AIM) as an Executive Vice President at AOL. He initiated and oversaw the drive to open up AOL’s content and services onto the web and was the first executive of a major portal to embrace professional blogging with his acquisition of Weblogs Inc. and development and leadership of sites such as TMZ, Fanhouse, BloggingStocks and Engadget.

Drew Cloud

Drew Cloud is currently the Vice President of Ticket Sales, Service & Retention for Madison Square Garden Sports, overseeing the efforts for the New York Knicks (NBA), Rangers (NHL) & Liberty (WNBA).  Cloud now has now spent 15 plus years in the industry and developed a well-rounded background, featuring roles in the sports marketing world with International Sports Marketing and Major League Baseball Alumni Assoc., marketing partnerships and ticket sales with the Tampa Bay Devil Rays (MLB) and Tampa Bay Mutiny (MLS) and most notably sales management and leadership roles with the Phoenix Suns (NBA), Mercury (WNBA) and US Airways Center.Lou Hernandez

Lou Hernandez is the director of public relations for the Chicago White Sox.  In his role, Hernandez is responsible for philanthropic, business and marketing communications for the Major League Baseball organization, along with publicity for player charitable initiatives and off-the-field efforts, and most recently the team’s social media efforts.

The Summit will focus on these main sports and social media topics:

1:30  Opening Session

Opening remarks with Lewis Howes and Amy Martin.

1:45  Sports Sponsorships and ROI

Learn how social media is playing a role in sports sponsorships and innovative ways to measure the value.

2:30  Ticket Sales, Service, and Retention via Social Media

Tips on how to increase tickets sales, fan loyalty and retention via social media channels.

3:00  Converging Social Media and Traditional Media

Identify ways to leverage your influence and increase exposure by converging all mediums.

3:50  Social Media Marketing and Measurement

The keys to increasing brand awareness, acquiring new fans and measuring your social media efforts.

4:50  Closing Session

Closing remarks and final thoughts from Lewis Howes and Amy Martin.

5:00  Open Networking

______________________________________________________________________

Additional speaker announcements and Summit information will be made soon for this elite Sports Networker Summit – NYC event.  We have limited sponsorship opportunities for this event: contact lewis (at) sportsnetworker (dot) com to learn more.


Register today to ensure your spot, only 80 seats are available. We look forward to seeing you December 7th!

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Are you looking to find a job into the sports industry but not sure how to get a break?
In my mind, there is no better way to get connected with the decision makers then by attending a sports industry conference.  Luckily for us, Princeton University has created a premier event with some of the biggest players in the industry.

The 2008 Princeton Sports Symposium presented by Leverage Agency will be held on the Princeton University Campus on Friday, December 5 from 12:00pm to 6:00pm in the Friend Center.

The third annual Princeton Sports Symposium will bring together the most knowledgeable and successful professionals in the sports industry from around the country (and actually the world) to discuss various aspects and trends of the business. The event will give students and sports professionals an opportunity to learn from and network with the most accomplished individuals in the sports industry, many of whom Princeton University alumni.

This half-day event will feature a keynote conversation with Mark Shapiro ‘89, executive vice president and general manager of the Cleveland Indians and his father Ronald M. Shapiro, co-founder and chairman of the Shapiro Negotiations Institute. Mark played four years of football for Princeton University and graduated with a degree in history. He was named to the elite Forty Under 40 by the SportsBusiness Journal recognizing the top 40 sports executives under the age of 40, and he was named twice General Manager of the Year by The Sporting News.  Ron is considered one of baseball’s most respected agent-attorneys representing more Hall of Famers than any other agent, and The Sporting News named him as one of the 100 most powerful people in sports. He is also a bestselling author and civic leader.

The keynote conversation is followed by seven panel discussions. Panel topics include: The Olympic Games, Sports Marketing and Sponsorships, Sports Media and Technology, Athlete Marketing and Representation as well as Professional Sports and College Sports.

The numbers:
•    46 speakers and moderators
•    24 Chairmen, Chief Executive Officers, Managing Directors, and Presidents
•    12 SportsBusiness Journal Forty Under 40 Award Winners
•    9 Senior Vice Presidents and Executive Vice Presidents
•    8 Princeton University alumni
•    2 Chief Marketing Officers
•    2 Olympic Gold Medalists
•    1 Commissioner
•    1 Current Princeton University student
•    Professionals from the Breeders’ Cup Limited, Canadian Football League, Cleveland Indians, Comcast SportsNet, CNBC, ESPN, IMG, Ladies Professional Golf Association, National Basketball Association, National Collegiate Athletic Association, Proskauer Rose, Sports Illustrated, USA Boxing and many other organizations

Speakers include:
•    Greg Avioli, President and Chief Executive Officer, Breeders’ Cup Ltd.
•    Bob Basche, Chairman, Millsport
•    Jordan Bazant, Founder and Principal, The Agency
•    David Birnbaum, Chairman and Chief Executive Officer, TAKKLE
•    Ken Brenner ‘89, Founder and Chief Executive Officer, Legacy Direct Inc.
•    Susan Briglia, Vice President, Branded Content, Collegiate Images LLC
•    Zak Brown, Founder and Chief Executive Officer, Just Marketing Intl.
•    Kathryn Carter, Executive Vice President, Soccer United Marketing
•    Mark Cohon, Commissioner, Canadian Football League
•    Pat Coyle, President, Coyle Media Inc.
•    Joey Cheek ‘11, U.S. Speed Skater and Olympic Gold Medalist
•    David L. Dunn, Chief Executive Officer, Athletes First

And many, many more!

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This event is primarily for sports business students, but if you are in the Princeton area and are looking to find a break into the industry, this may just be the event for you.  For more information, please contact Jonathan Lea ’08 at [email protected] or Anthony Soroka ’09 at [email protected]

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