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Quarterback Dominoes 2013 – Part II

Quarterback changes happen in the NFL every off-season, but how have teams gone about making a switch? After describing what makes a great quarterback last week, let’s connect the dots on changes made this off-season. Why was a change made and what ripple effect did it have? (Notice the number of trades due to the…

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NFL Free Agency Answers

The opening bell has rung, and free agency has once again started off with a bang! Some teams have been highly active, while others have yet to make any noteworthy actions. Many transactions have taken place since free agency started on Tuesday, and with those moves many questions have been generated. Let me answer a…

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The Quiet Truth About NFL Free Agency

On March 12 the NFL will open the stage to its version of some high stakes bidding wars. The new 2013 League Year begins on March 12, and it marks the first day teams are free to begin signing free agents from other teams. Teams, players, agents, fans, and the media look forward to this…

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LeBron’s Exulted Brand Takes Detour

I swore to myself before the start of the NBA free-agency period that I wouldn’t write about LeBron James. Sports media are putting in enough hours of coverage about his team status, for all of us.

I realized, however, that I work in and write about sports publicity and PR, and since James announced he would share his intentions of what team he’ll join for the next few years in an hour-long broadcast on ESPN, his story became a good PR/bad PR story.

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Following NBA Free Agency

Over the past year, Twitter has shown us its incredible power when it comes to talking about and sharing “breaking news” and current events (not just in sports). For example, last year’s Iranian presidential elections completely dominated Twitter for a number of weeks, and became the medium for finding out what was happening in the Middle East. Other major news events, like the Hudson River plane crash and Michael Jackson’s death, have proven the same.

July 1 marked the start of one of the biggest summers in the history of the National Basketball Association. A number of the league’s premier players, including LeBron James, Chris Bosh, and Dwayne Wade, became free agents. 2010 NBA free agency has been quite an experience, and Twitter has truly given fans an insight into free agency unlike we’ve ever had before. Like the events mentioned previously, Twitter has completely altered who controls the messaging and the way we gather information.

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