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The NFL Promotes American Football In China With “Home Field” Movement

In recent years, the NFL has been pushing to host games in Europe.  There have even been talks of relocating a team across the pond.  With the Jaguars committed to playing in Europe, the NFL’s sights are set to promote American football elsewhere.  It all started this past weekend with the NFL kickoff in China….

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Women’s Professional Football: Interview with Team Owner Carley Pesente

I’ve previously written about women’s pro football but thanks to social media, I got the chance to interview Carley Pesente, owner of Northeastern Nitro Women’s Professional Football Team in the Women’s Football Alliance. Carley is also a linebacker for the Nitro and has been playing women’s tackle football for 13 years. She is also a…

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Are NFL Head Coaches Overweight?

Has anyone noticed that mostly thin coaches win Super Bowls? Among the greats are Tom Landry, Joe Gibbs, Dick Vermeil, Tony Dungy, Mike Tomlin, and Jon Gruden. Now, take a look at a few of the heavyweights in the league, both current and former: Andy Reid, Rex Ryan, Eric Mangini, and Mike Holmgren. What’s the…

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Interview with Brock Huard of ESPN on Sports Media Careers

Voice of the Box recently sat down with Brock Huard, the co-host of ESPN Radio’s Brock and Salk show and a familar face on ESPN TV. Not only is Brock one of the best at what he does, he is also a former all Pac 10 QB and enjoyed a 6 year NFL career too….

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Now Hiring: National Football League Head Coaches

The unemployment line continues to grow for NFL fired coaches this season. Locker room epitaphs might read something like, “his players gave up on him”, “he took the hit that player personnel should have taken”, or maybe even, “he deserved it.” With the firing of Brad Childress, Wade Phillips, Josh McDaniel, and most recently, Mike…

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How Sports Marketing Makes the Super Bowl

It’s safe to say ‘Super Bowl Sunday’ has become a national holiday. As soon as the Christmas decorations are packed away and New Year’s resolutions broken, it’s time for January’s bright spot: the Super Bowl party. Sports marketers, however, began planning for this year’s Super Bowl as soon as the Guy Lombardi trophy was awarded…

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Lombardi a Success for Broadway and Sports PR

Mention the name Vince Lombardi and images of a hard-nosed, demanding and driven football coach with a distinct gap between his front teeth, come to mind. Add to that, the Green Bay Packers, which he made famous worldwide, multiple national football championships and the same name on a trophy that now bears the name, and…

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Overtime Post – Thanksgiving for Sports Fans

It was business for me as usual this week since I celebrated Thanksgiving last month, although I wouldn’t mind a second helping of turkey. Regardless,  I want to do a short list of things that I’m thankful for this year as a sports fan. Vancouver 2010 Olympics: Not only was it the time of my…

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The Minnesota Vikings PR Soap Opera

The Minnesota Vikings are grateful for two things this week: Wade Phillips, who became the former Dallas Cowboys’ coach when owner Jerry Jones pulled the plug on his tenure, Monday. Vikings’ quarterback Brett Favre’s career performance of 466 yards and a fourth-quarter comeback to beat the Arizona Cardinals, Sunday. The former is what bumped the…

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Demise of the Dallas Cowboys

What’s wrong with the Dallas Cowboys? Why can’t a team with extraordinarily talented players get it together? Maybe several reasons pop into your head but I simply want to give my perspective since I’m a lifelong, die-hard Cowboys fan. Never mind what you’re thinking…I take a lot of guff when I mention ‘America’s Team’ but…

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Text Messages Aren’t Good for PR

Nothing is sure in this world except death, taxes and text messages that will come back to bite you in places that will hurt.

Right now, future NFL Hall of Fame quarterback, Brett Favre, is smarting from even the suggestion that he texted a former game-day reporter for the New York Jets (there is no verification of these stories and the investigation by the NFL is in its infancy). This news evolves as golfer Tiger Woods continues to reel from released text messages, voice mails and his eventual admission to infidelity that cost him millions of dollars in endorsements and his marriage during the past year.

My guess is that phone companies are vetting each future endorsement prospect like never before.

There is a lesson here for everyone, however: everything we record in type or voice and transmit via Internet, phone or cable, is forever traceable and transferrable. The messages are also resilient to destruction. They are the movie ticket stubs that we keep for years as mementos or prom dress that hangs in a closet decades after your big night. The big difference is that texts, emails and voice messages tell stories. There’s little to guess about what’s being communicated because it’s out there for people to read and hear if that once-special someone chooses to share what you may have assumed to be forever private.

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Run Your Business Using Referee Signals

They are referred to as zebras but their ‘real’ title is official or referee. They stand right in the middle of the chaos and decide when someone breaks the rules, goes out of bounds, or catches the ball.

Referees all follow the same basic signals which tell us what went wrong or right. As entrepreneurs, we can learn how referee’s signals can help us in our businesses. The various signals let us know when something has gone wrong, when we’re making progress, and when we’ve made a touchdown.

Crowd Noise Signal

Are you spending too much time on non-business related conversations or out on errands when you should be working? Do you spend half your day opening, reading, and responding to emails? Excessive crowd noise in a game creates a virtually impossible situation for the visiting offense to communicate. It may be time to hush the crowd noise in your home office by focusing on tasks at hand first. This same signal can also mean dead ball. When you foolishly waste your most productive time doing non-productive tasks, it can mean a dead ball as far as your time. Quiet crowd noise and focus on your priority list.

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