About Natalie Wise

Natalie is a recent graduate from the University of Ulster in Northern Ireland where she received her Master's in Sport Management. While completing her thesis on the use of social media in a sport's organization, she was employed by the Belfast Giants as a Marketing and Communications Coordinator. Previous to her studies in the UK, she completed a Bachelor of Arts degree in English and History at the University of Victoria while playing for the varsity field hockey team as well as the Canadian Women's National Field Hockey Team.

Author Archive | Natalie Wise

Athlete Couple Branding: Rory McIlroy and Caroline Wozniacki

Northern Irishman Rory McIlroy’s victory at The Honda Classic but a few weeks ago solidified his ascent to the top – for the first time in his career he moved to the number one spot in the Official World Golf Ranking. On the other side of the country, Dane Caroline Wozniacki, former world number oneRead more →

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HSBC Rugby Sevens World Series Review

Last week was the third year of the USA leg of the HSBC Rugby Sevens World Series in Las Vegas In spectacular fashion, the tournament culminated in a showdown between southern hemisphere rivals New Zealand and Samoa – with Samoa clinching the 26-19 win after reigning champs, the All-Blacks, tied it up at 19-19 andRead more →

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