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World Cup by Word of Mouth

Following on from my last article, The World Cup Brings Big Opportunities Brands, I’d like to keep the focus on the World Cup and highlight another great marketing campaign revolving around the tournament.

Last week I had the opportunity to catch up with a few members of the team from 1000heads, a word of mouth agency here in London, and one of the (many) things we spoke about was their 32 Dishes campaign.

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