This week in the #SportsBiz, top news includes Go Daddy taking a new approach to their Super Bowl marketing campaign. Other top news includes Tiger Woods and EA parting ways, record ticket prices for the Boston Red Sox, potentially big numbers for a looming media deal for the WWE and TigerLogic breaking into the sports…
Tag Archives | NBC sports
ESPN And Turner Opting Out Of Lame Duck Year With NASCAR
In recent talks to avoid “lame duck status“, ESPN and Turner are trying to opt out of their broadcast agreements with NASCAR. This tends to be a rare move in sports, as broadcasting rights are a big deal. Even so, this will open the door up for Fox Sports and NBC Sports Group to take…
Sportsbiz Weekly Buzz – 12.1.31
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business Dodgers Sale: Moneyball Part II “Columbia Pictures’ Moneyball was nominated for a handful of Academy Awards on Jan. 24. At Dodger Stadium in Los Angeles, across town from the studio where this box office…
Sportsbiz Weekly Buzz – 11.12.27
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business $20 Million Can Buy Quality Time with Mr. Met “Of course, the owners of the Mets, who have spent the last four months trying to line up 10 or so minority partners, have some…
Missed Opportunity for the NFL on Opening Weekend
As I write this post on Monday afternoon, the day after Opening Sunday (and six hours before kickoff of Monday Night Football), the NFL is being mentioned on Twitter at an extraordinary rate. In the past hour, “NFL” has been tweeted 1,500+ times.
I want to take this as a chance to highlight a missed opportunity for the NFL. In the past four days (Thursday was the first game of the season and yesterday was Opening Sunday), the league has received thousands and thousands of mentions and @replies, yet they’ve failed to respond to a single fan. It’s about time for the league to stop using their account as a news feed. To be fair, the MLB doesn’t do much better, but the NBA and NHL both respond to fans all the time. And you can bet if it were opening day, their feeds would be full of @replies.
Show Me the Money: Business of Football
“Show me the money”, was perhaps the most remembered line from the classic movie Jerry Maguire, delivered by Cuba Gooding Jr., who played a talented, over-zealous football player, waiting for the right contract. Besides the cross-fire of personal character dynamics in the movie, it brought to light the stark reality that football really is a…
Ready, Set, Luge!
Will the Winter Olympics get more attention than people say and if not, is it a public relations issue? It’s interesting that I hear and see people asking others if they are going to watch the Winter Olympics. A recent poll revealed that just 20 percent of Americans plan to make the Games a viewing…