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UEFA Euro Cup 2012 in the Social Media Era

It’s been a whiplash-inducing ride watching the Euro Cup for the past nine days, and I mean ‘watching’ them on Twitter! Nowadays, it’s not just a simple act of going to your local pub, paying for the pay-per-view fees they charge for admission and relishing your favorite pint while watching a match here and there with…

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Top 5 Most Followed Pro Athletes On Twitter

This is a guest post from Thomas Stone. A spontaneous decision to post one’s thoughts can backfire in an instant, but think of the backfire that can ensue for athletes with thousands of followers. History is clear evidence of the damage a simple “tweet” can cause to an athlete’s reputation. “What kind of person celebrates death?”…

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The Biggest Grudge Match in Global Soccer

Competition is the very essence of sport. Every match, every team needs someone to beat. It’s just that some opponents you enjoy beating even more than others! This might be because of a long-standing animosity or a specific past insult to revenge. These “grudge matches” are amongst the most anticipated and best viewed games of…

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MLS National Sales Center: Inside Look with VP Bryant Pfeiffer

Are you looking for a new innovative way to bring qualified account representatives to your sport? Are you interested in breaking into the MLS?  Do you want to work in soccer (futbol), but have been told you don’t have enough ‘sales’ experience? The sports ticket sales landscape in the MLS is currently in an evolution,…

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The Future of the UEFA Champions League

On February 15th, the UEFA Champions League will finally recommence. 16 of Europe’s best soccer teams are still competing for the title. Who will end up lifting the trophy? Nobody will be able to predict the future, well … except me of course. Below you will find 6 bold predictions concerning the world’s most successful annual…

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