Client Relationships

Being a sports executive on any level involves a lot of hard work to get projects done the way your clients expect. A key aspect of retaining quality clients is learning how to effectively communicate with each one on their level. Each of my clients is unique and special and I communicate with them according to their personality and our mutual comfort level.

You have friends that you have varying levels of emotional intimacy with; some you might talk to every day while others you catch up with when you can and small talk is the main staple. Clients are the same. You will become close friends with some and others are on the periphery of your circle. Both are o.k. [click to continue…]

About Michelle Hill

Michelle Hill, the Strong Copy Quarterback for Winning Proof, is a sports and fitness copywriter. My mission is to help pro athletes, coaches, and sports agents increase their success score in their entrepreneurial endeavors with my writing expertise and creative turn of mind.I write website content, client letters, media pitch letters, sponsorship proposals, and brochures for sports-related companies. www.winningproof.com

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I always take the opportunity to reach out to a customer and show off a brand I represent. I won’t lie, I had a college professor that pounded this into my head for a semester. Working in ticket sales a few years later, I searched for ways to capitalize on this point.

In today’s ticket selling environment some of the most frequent “reaching” out to customers is often through an e-mail blast or annual phone call of some sort. These customers receive the same treatment from companies across all industries, not just ticket sales people. I search for new ways to build rapport and trust with current and hopefully future customers. I’m trying to differentiate myself along with the brand I represent!

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About Tyler Johnson

Tyler Johnson is an innovative thinker inspired by the likes of Bill Veeck, Jon Spoelstra, Pat Williams & Brooks Boyer. Currently working for Kroenke Sports & Entertainment as a Group Sales Account Executive for the Denver Nuggets. Prior he worked as the New Business Development Executive with the Chicago White Sox. Tyler has also worked directly with the inventor and creator of Arena football and also for Mike Ditka’s former Chicago AFL franchise. As a former collegiate athlete and business sensed individual Tyler ventured to combine his passions to get into the business side of sports.

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