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Alex Rodriguez and the Asterisk

Yesterday, Alex Rodriguez became the youngest player in Major League Baseball history to hit 600 home runs, only the 7th ever to hit that milestone… Finally (A-Rod had gone 46 at-bats after his 599th home run before breaking the 600 mark). At 35 years and 8 days old, Rodriguez beat Babe Ruth to number 600 by just over a year and a half. And to reach a milestone that only seven players have ever reached over the course of more than a century is absolutely amazing. However, the big home run wasn’t nearly the event it could or should have been, because of A-Rod’s 2009 admission that he took performance enhancing drugs.

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Baseball Fans Sidetracked

While Major League Baseball diehards were tuned into each of their favorite teams’ games during everything from LeBron-athon to World Cup soccer, and especially their all-star game, it wasn’t easy for it to hold the attention of the masses according to W. Scott Bailey in the San Antonio Business Journal.

It was reported that Major League Baseball’s All-Star Game, broadcast by FOX, received a 7.5 Nielsen rating which makes it as the least watched Midsummer Classic in history.

My initial thought as we head toward the start of National Football League training camps: is there any sport or off-season activity that would distract NFL fans from their season?

Is baseball officially not America’s Pastime anymore? We’ve long heard that professional baseball television ratings pale compared to the NFL and even the NBA, much of the latter which is broadcast on cable outlets. But a scripted special about where an NBA free agent is going to play next and – soccer?

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Interview with Robert Wuhl

Here is an interview with Robert Wuhl, writer, comedian, and actor who starred as a sports agent in the HBO show Arliss. Wuhl shares with us his thoughts with the current state of sports and how media has changed the presentation of players. Wuhl is an Emmy Award winner and also starred in Cobb, a story based on the life of baseball’s great Ty Cobb. See who he think is huge in sports.

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Payroll to Results: Successful MLB Teams

Did you ever wonder which teams in Major League Baseball really get the most bang for their buck? Sure the Yankees won the last World Series last year but weren’t they supposed to win when they had the highest payroll in baseball? Each year the Pittsburgh Pirates have one of the lowest payrolls in baseball…

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Stephen Strasburg’s Social Media Potential

If you don’t know about Stephen Strasburg, let me introduce you. Strasburg is a starting pitcher for the Washington Nationals. He was the number one pick in the MLB Draft last year and made his major league debut earlier this week: 7 innings, 4 hits, 2 earned runs… and 14 strikeouts! Quite the impressive entry…

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Sportsmanship Reborn for MLB

Sportsmanship was reborn on June 2 and it wasn’t without a lot of labor pains. In one of the most debated and discussed baseball games in years, Major League Baseball umpire Jim Joyce incorrectly called a Cleveland Indians’ ground ball to first base with two outs in the ninth inning, safe. A video replay showed otherwise….

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Are the Baltimore Orioles Relevant Again?

(This is a guest article by Stephen Lombardo) A question like this has not been asked for more than a decade.  They have had plenty of talent come in and out of their organization over the past few seasons.  Now that we have entered a new decade, I believe that it is time to look…

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Economy a Factor In Revenue From Partnerships

Economical shifts in baseball have been in motion since 1997 when MLB officially granted the commissioner the power to unequally distribute the revenues from the Central Fund.  Previously they were distributed equally.  It was the fall of 2006 when the players association and MLB reached the current five-year agreement in which each team contributes 34%…

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Sell Your Ideas, Not Tickets

(This is a guest article by Josh Feinberg) Raise your hand if you are a salesman (you all should have your hands up). We are all in sales, whether you are selling yourself, selling your product or service.  Are you in the business of selling ideas, passion, or events?  I am…it’s called Minor League Baseball. …

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Baseball’s Diamond in the Rough: The Florida Marlins

(This is a guest article by Stephen Lombardo) It is unlikely for the Marlins to make news in January.  Usually they handle their in-house business around this time of year.  Trying to keep guys like Hanley Ramirez and Josh Johnson are priority number one for this so called small market team.  However, this past week,…

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Social Media Report Card – The MLB

Ah, baseball. America’s past time. The game has been around, and flourished, for a long, long time. In recent years (since the mid 90’s), baseball has hit a rough patch, with the Steroids Era. However, baseball is trying to change its image, and social media is part of that effort. Social media makes sense for…

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Added Value vs. Perceived Value

In the economic times of 2009 everyone is trying to define and produce value.  Like most marketing buzzwords, value can be a very ambiguous concept. When fans look to spend their discretionary income to take in a ballgame, they base their purchasing decision on the emotions that the product of sports provides.  The emotional aspect…

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