There is a lot of drama on and off the pitch at this year’s World Cup, and the following nine stories are some that have managed to make the headlines so far. France’s Saga How do you go from last World Cup’s runner-up to failing to win a game in this one? Ask France, who…
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Author Archive | Michael Fitzsimmons
Nine that Shine: World Cup Headlines
Written by Michael Fitzsimmons in Sports Marketing
Top 10 Most Followed Sports Teams on Twitter
Written by Michael Fitzsimmons in Social Media in Sports
It’s no surprise that sports teams all over the world are realizing the power of 140 characters or less. Twitter allows organizations to keep their fan base updated on events, stories, and up to the minute scoring, which has resulted in a growth of the number of followers for certain teams. Teams in major sports markets…