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Tag Archives | Women in Sports

How Women in Sports Voice their Thoughts

(This is a guest post by Lesley Batson) As toddlers, A few of us were dressed up in cheerleader outfits of our dad’s favorite team. As we got a few years older, we wore the youth-sized jerseys which weren’t so bad when we were young girls. As we grew into young women however, we just…

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Sports Media PR, Then and Now

As the old Virginia Slims tagline for the Women’s Tennis Tour said  in the 1970s, “WOW!” Oh, wait … that line was, “You’ve come a long way, baby.” The way publicists communicate with sports editors and reporters has changed along with the rest of the media world. What people on the outside of the industry may not know, however,…

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