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Recap: Social Media Basketball

A couple of months ago, NYC-based social media agency Carrot Creative challenged the agency I work for, VaynerMedia to a game of basketball. “Hey @vaynermedia,” they tweeted, “Since our comps are the 2 best Sports Social Media Shops It is time to battle it out on the Basketball court! #challenge.” Of course, we accepted the challenge and played the game. VaynerMedia won, 61-41.

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Landing a Job in Sports: Job Application Advice

Last week we posted a job description looking for a new community manager for our sites. The response was overwhelming and we received many amazing resumes and applications. The top 10 were invited to participate in the next stage of the search by submitting video posts explaining why they wanted the job. The videos showed clearly why these candidates made the top 10 cut to begin with. They are dedicated and passionate, something we value a lot for our company.

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How to Follow the World Cup

June 11th 2010. I’ve been counting down to this day for what seems like an ice age! For those of you who may not be aware, (if that’s possible) today is start of the 2010 Football World Cup in South Africa. This is the first tournament held in the continent of Africa and promises to…

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Top 10 Most Followed Sports Teams on Twitter

It’s no surprise that sports teams all over the world are realizing the power of 140 characters or less. Twitter allows organizations to keep their fan base updated on events, stories, and up to the minute scoring, which has resulted in a growth of the number of followers for certain teams. Teams in major sports markets…

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Sports Debate: What Athletes Should Be Using Social Media?

Question: Who can benefit more from social media: small-time or big-time athletes? Ryan: My initial reaction is small time athletes and big-time athletes once their career is in a decline. I will start with the argument for small-time athletes. Upper echelon and mainstream athletes already have significant followings. Many have endorsement deals, sell tons of…

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