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3 Keys to Making “Meaningful Connections” at Live Sports Networking Events

If your goal is to work in the sports business industry, make sure “Live Networking” is part of your career-launching strategy. Not sure what that means? Live Networking includes networking in-person at trade shows, conferences, seminars and workshops. Jobs don’t appear out of thin air. You have to network! 3 Keys to Meaningful Connections: #1: Your…

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8 Things To Do At A Sports Networking Event

If you want to break into the sports industry (or advance your career in the industry), you must attend sports networking events where you can connect with others who already work in the field. The sports industry is very tight-knit, and it’s estimated that over 70% of all jobs are filled behind the scenes through…

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Take Online Connections Offline

This is part of a short blog series where we take a look at how social media can be utilized to grow a sports team’s fan base, regardless of whether the team already has a large following or is starting from the grassroots level. You can see the other posts here.

The first three posts of this series have covered listening, content and community. This week I’m going to focus on the importance of taking online connections offline.

Keep It Consistent

Offline conversation about brands is still what prompts us to search for more online. If you want to build awareness and grow your fan base, you need to get out into the community offline as well as online.

Your message should be consistent across all platforms and all types of media, whether it’s online or offline. Make sure that if people see your team online they’ll recognise your brand offline and vice versa. Online and offline marketing should be part of one strategy and both should be kept in mind at all times.

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Recap: Social Media Basketball

A couple of months ago, NYC-based social media agency Carrot Creative challenged the agency I work for, VaynerMedia to a game of basketball. “Hey @vaynermedia,” they tweeted, “Since our comps are the 2 best Sports Social Media Shops It is time to battle it out on the Basketball court! #challenge.” Of course, we accepted the challenge and played the game. VaynerMedia won, 61-41.

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London Sports Networker Event

Back by popular request, Sports Networker returns to the international stage one again this fall as it teams up with the UK Sports Network for an exciting sports professionals networking event at the Sports Bar & Grill in London.

The event will begin at 6:00 p.m on August 6, 2010, and sports professionals will have the opportunity to network in what will be one of London’s premier sports restaurants to watch the 2010 World Cup this summer.

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Sports Executives Association Event – NYC

The Sports Executives Association (SEA) is excited to host its first live networking event June 24th in New York City. This inaugural, members only, event will be hosted by PlayBeautiful, an interactive, community-driven pop-up venue is celebrating the 2010 FIFA World Cup for 30 days in NYC. They will be featuring match viewing parties, player appearances,…

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Sports Networker Event in London

Sports Networker returns to the international stage when it teams up with the UK Sports Network for an exciting sports professionals networking event at the Sports Bar & Grill in London. The event will begin at 6:30 p.m on May 17, 2010, and sports professionals will have the opportunity to network in what will be…

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11 Positive Outcomes From Hosting A Networking Event

One way to expand your reach in the sports industry, or any industry for that matter, would be to host your own networking event.  It would be great to host a large industry trade show like the National Sports Forum, a Sports Business Journal Event, or the U.S. Sports Film Festival, but for most of…

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