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Getting Recruited in a Social Media World

Social media has radically changed the world of athletic recruiting. It provides coaches with a new medium to research and contact prospective players and enables athletes to build their social resumes to increase their chances of being recruited. Today, your social media presence could make or break your chances of being recruited to play at…

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Calvin Johnson

Social Media In Sports: Professional Athletes React To Calvin Johnson’s Record-Breaking Saturday Night

The Detroit Lions Calvin Johnson broke history Saturday night in a 31-18 loss against the Atlanta Falcons. The former Georgia Tech standout broke Jerry Rice’s NFL record for most receiving yards in a season. Following Johnson’s record-breaking evening, professional athletes — both current and former — utilized social media in sports and specifically, twitter, to congratulate…

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Attention Sports Agents! Your Reputation Is On The Line

Guest Post Submitted by Chris McKenzie There’s been one too many Billy Bean’s to mention in this article. You know; the “great” players at younger/inexperienced levels that never “make it” in the big leagues. Half a season of poor performances later and he’s not the only one looking debauched; you mis-represented your client. Sure, there…

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Interaction on Social Media: How to Build Rapport and Value

LIKE ME, RETWEET ME, FOLLOW ME, LINK WITH ME! It gets overwhelming at times.  How do you accurately interact on social media? The trick is trying to figure out how to get your message across, increase your exposure, but make sure you do it in a way that builds rapport with those in your social…

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Social Media In Sports

The Ultimate Social Media In Sports Showdown: Pittsburgh Steelers v. Dallas Cowboys

The digital teams from the Pittsburgh Steelers and Dallas Cowboys have combined forces in a joint social media in sports initiative for Sunday’s game at Cowboys Stadium. The winner of the #socialshowdown will be determined by the team that accumulates the most combined Twitter followers and Facebook ‘Likes’ between now and the end of their…

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Why Facebook Sponsored Posts Will Change the Way Your Favorite Sports Team Interacts Online

There are few companies who have done a better job than Lululemon using social media to grow its brand. More impressive is that they’ve done so in a field (apparel) where its competitors spend hundreds of millions of dollars to acquire market share. Lululemon’s advertising is minimal, relying on word of mouth and consumer interaction…

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4 Highly Talked About NBA Teams on Facebook

Whether you like it or not, social media is one of the most accurate ways to gauge what people are interested in. It doesn’t mean people always post the most accurate opinions, but at least you can see what they’re interested in. This is even more true when it comes to sports. Just hop on Facebook…

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Top 10 Most Followed NBA Teams on Twitter

The 2012-13 NBA season is amongst us and fans, players, coaches and teams themselves are beginning to take to Twitter. The variation in followers across the league goes from teams having less than 100,000 to nearly three million. Let’s take a look at what some of the top accounts do and don’t do well to…

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Teams Keeping Fan Interest During the NHL Lockout On FaceBook

Lockouts.  You may win a better collective bargaining agreement or revenue sharing plan, but you won’t win friends or fans by keeping them out of the arena.  With the NHL lockout already consuming the first two weeks of the season, sponsors, season ticket holders, employees, and local business owners are wondering how much their fortunes…

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Three Social Media Take Aways from the NFL Referee Lockout

Social media feeds everywhere were set ablaze during prime time football games on television during the NFL Referee Lockout. Whether you were on Facebook, Twitter, Tumbler, Google+ etc, you were sure to see more than one of your friends (aka angry football fan) post about the terrible calls during the games. To give you an example, during one…

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Social Media In Sports: NFL Head Coaches To Follow On Twitter

Two weeks ago, Sports Networker highlighted a handful of Division-I college football head coaches who are utilizing social media in sports to their advantage, specifically twitter. According to a recent survey, roughly half of the 120-plus coaches are on the social media platform. However, the same cannot be said for the 32 head coaches in…

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ESPN’s Top-10 Ranked Players Compared Via Social Media (#NBArank)

ESPN.com along with the TrueHoop Network recently ranked NBA players from No. 500 all the way to No. 1, which was claimed by the Miami Heat’s, Lebron James. At Sports Networker, we took the top 10 players from the list and compared them across the social media networks of facebook, twitter, and youtube. Check out our findings…

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