Monday through Friday, people are clocking into work from nine to five.  It seems like a never-ending process for most because the passion has either long gone or wasn’t there from the start. When Can I Ketchup And Find My Hotdog Stand is an Ebook by Mike Rudd, a man that knows his hot dogs. More…
Josh Hoffert
Author Archive | Josh Hoffert
FCC May Put An End To The Sports Blackout Rule
It’s happened to all of us. You turn the TV on expecting to get comfortable on the couch and watch your local professional sports team play. Â Everything is prepped and ready to go. Only then do you find out that the game has been blacked out. Â Your only option now is to run to the…
The Top News In #Sportsbiz – 10.28.13 – 11.04.13
This week in the #SportsBiz, top news includes Go Daddy taking a new approach to their Super Bowl marketing campaign. Other top news includes Tiger Woods and EA parting ways, record ticket prices for the Boston Red Sox, potentially big numbers for a looming media deal for the WWE and TigerLogic breaking into the sports…
Atlanta Falcons Acquire Approval For New Stadium Design And Budget
Recent reports have surfaced to announce the Atlanta Falcons have had the design and budget approved for a new stadium.  The teams spent their first 26 seasons at the Atlanta-Fulton County Stadium. In 1992, Atlanta moved to the Georgia Dome and has been there ever since. The team’s lease at the Georgia Dome expires in 2020,…
David Beckham Eyes Miami For MLS Franchise
It wasn’t long ago that we saw David Beckham hanging up his cleats and calling it a career; December to be exact. Â Just a few months have passed and Beckham is already looking to step back into soccer. But this time he will be wearing a suit and tie. As Major League Soccer looks to…
Blinkx And EpicTV.com Partner To Provide Extreme Sports Content
Search engines are the backbone of the internet.  For instance, Google works by sending out “spiders” to scour the web and collect and organize content. Just the same, Blinkx is a video search engine, which allows users to quickly search the web for videos and find results.  It utilizes its patented Concept Recognition Engine (CORE) technology…
Samsung Enhances The NBA With New Partnership
In a recent deal with the NBA, Samsung has officially become the league’s tablet, handset, and television provider. The new multiyear deal is reported worth $100 million and will provide the NBA with an enhanced product on and off the court. Samsung’s other recent endorsements, including partnerships with Lebron James and Jay-Z, will likely work…
The Top News In #Sportsbiz – 10.21.13 – 10.28.13
Top News in the #SportsBiz for this week involves Xbox One launching promotional commercials during the NFL’s Sunday Night Football. Â Other news includes the NFL looking at potential Thursday night game packages, Vikings stadium talks, a Fitness and Sports Technology Expo, and an evolving NCAA rule book. Â Read on to get your #SportsBiz fix! Sports…
Los Angeles Kings Market Strategy Utilizes ‘Commonality’
In a market that is chock-full of history and showtime, the Los Angeles Kings have tried for years to create their own following. Â The Lakers, Clippers, and Dodgers ran the Los Angeles scene. Â Meanwhile, the Kings were trying to desperately find a way to fill the Staples Center and build a fan base. Â Gretzky brought…
Sky Sports Partners With Twitter And Grabyo To Give Fans Live UEFA Clips
Sky Sports has stepped up their social media game through a partnership with Twitter. Â As we have seen, Twitter has been running wild with the idea of creating a social TV world. In what is dubbed as “Twitter Amplify”, a few of the social site’s media partners include MLB.com, the PGA Tour, and recently the…
Emirates Spans The Globe With Tons Of Sports Sponsorships
It seems almost crazy that an airline company such as Emirates has a fleet of just over 200 aircraft. Â This notion is in relation to the amount of sponsorships they hold in the sporting world and how they go about promoting them. Â Name a sport and Emirates probably has a sponsorship hand in it. With…
CineSport Proves ‘Content Is King’
“Content is king” is really what the sports business is about. Â CineSport appears to be proving that by launching their new site, appropriately named CineSport.com. In a world with video hungry sports fans, it’s no wonder “the sports section of newspaper websites remains the number one choice for sports news and information”. Content is king…