Top news in the #SportsBiz this week features Formula E and their plan to market to youths. Â Other news includes Taco Bell and the NBA going social, Mexico’s soccer conundrum, a street soccer TV series from Xbox, and the NHL’s strong ticket sales. Â For all your #SportsBiz news, read on! Sports Marketing Formula E markets…
Josh Hoffert
Author Archive | Josh Hoffert
Public Will Soon Buy ‘Arian Foster Stock’ Thanks To Fantex
It has been typical over the years for investors to buy stock in non-team athletes. Â This includes boxers, golfers, tennis players and so on. Â But Fantex has a pushed the limits even further. Â They will soon allow team athletes, such as Arian Foster, to offer their “brand” to the public. Fantex Offers The Arian Foster…
Fancred Pushes To Make Waves In The Social Sports World
It seems that every other day there is a startup social network looking to compete with Facebook and Twitter. Â Lately, there have been a lot of these startups taking aim at sports fans. Â It is certainly known that Twitter drives a powerful sports conversation. Â Is it possible though, that a social network suitable for sports…
Intuit And Bill Rancic Surprise A Small Business
Someone once said “When you do what you love, you never work a day in your life.” Small businesses everywhere are owned and operated by passionate people that have turned what they love into a job. Â Intuit is here to give a small business the big spotlight. Intuit values small business A few months ago,…
Sports And Health Reach Confluence In Pittsburgh
The Allegheny, Monongahela and Ohio Rivers no longer create the only confluence in Pittsburgh. That’s right, sports and health are partnering to create their own, equally important confluence in the city of steel. Sports and Health partner in Pittsburgh Hospital systems in Pittsburgh, such as UPMC, are finding it increasingly beneficial to partner with sports…
The Top News In #Sportsbiz – 10.07.13 – 10.14.13
This week in #SportsBiz sees Coca Cola marketing culture to local FIFA fans. Â Also, FIFA is getting a huge amount of requests for World Cup tickets, Fox unveils new technology for the MLB Postseason, the Red Bull World Series will be televised this year, and TV goes social with Comcast. Â Be sure to stay in…
Sports Go Social With SmackTalk 360
Over the past decade, we have all become so used to communicating through various social media outlets that it has flowed into what used to be face-to-face conversation. We have been watching sports and talking smack for much longer. Â Eventually, there comes a time when the two converge. Â Thus, we have SmackTalk 360. Sports social…
NHL Teams Utilize SpotlightTMS
Many companies use sports tickets as a tool to push their business relationships to the next level. Â These companies may be utilizing tickets to increase sales, but how many of them know their return on investment? Thanks to SpotlightTMS, many NHL teams are now offering answers for their corporate customers. The NHL provides corporate customers…
4D May Be The Future Of Sports
It wasn’t long ago that the 3D experience looked to be the future of at-home sports viewing.  The technology is out there, but has never become as popular as many had hoped. In a move that could incorporate or skip 3D altogether, 4D is about to become a reality thanks to a company named the Guitammer…
The Top News In #Sportsbiz – 09.30.13 – 10.07.13
Top news in the #SportsBiz this week includes SXSW adding a SXsports component to its festival. Â Other news includes rising ticket prices in Pittsburgh, multiple brands leveraging digital content in their business strategies, and the NCAA finding itself in a bit of a pinch. Â Read on for more! Sports Media SXSW Adds SXsports The South…
Location Based Services Strive To Make Baseball Better For Fans
Location based services have been steadily making their way into the marketing world.  This offseason, Major League Baseball will test a feature of its At The Ballpark app, which will use bluetooth technology to allow fan’s mobile devices to connect with sensors around the ballpark. Marketing-savvy teams will easily find this technology beneficial. Location Based Services…
Oakland Coliseum Gains Investors To Fund ‘City’
With sports teams moving toward bigger and better stadiums, it’s only fitting that the Oakland Raiders are looking to do the same. Â The Oakland Coliseum, or O.co Coliseum, opened its doors to fans in 1966 and hosts both baseball and football games. Â The outdated stadium is due for a serious upgrade and “Coliseum City” may…