Sports radio usage is declining amongst fans according to a recent sports media study conducted by the Sporting News. The study – which involved online surveys – shows sports radio content has declined and it currently trails other sports media options such as social networking and smartphone usage. Social networking, media and smartphone usage provide…
Tag Archives | sporting news
Why Online Sports Communities are Struggling
If there is one lesson to be learned from the recent announcement that AOL is relinquishing editorial control over its Fanhouse brand and outsourcing its sports coverage to Sporting News, is that being on the Internet does not necessarily equal financial success. AOL dumped Fanhouse, because even with nearly 10 million unique users, they couldn’t…
5 Proactive PR Tips for Sports Figures
It’s official. Tiger Woods announced on his website that he will begin his comeback from the personal mega-bogey that derailed his professional career for four months. Ben Roethlisberger is still fighting a sexual assault charge, his second such fumble in three years. Four University of Oregon football players have been in trouble with the law…
3 Points for Paying College Athletes
Lately, sports news has been resurrecting the age-old question of whether or not college athletes should be paid. Many wonder if paying college athletes would forever change the nature of the game. A lot of fans say they’d rather watch college sports; somehow they think it’s devoid of politics and the almighty dollar so prevalent…