This is a guest post by Thomas Stone Political risk effects markets. Whether we like it or not, functioning economies live in symbiosis with functioning governments. In West Africa, however, there is a third factor: football. You’ve got international trade and businesses on the one hand, political players on the other hand…and then on the…
Lewis Howes
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Edit Article Howto Be Considered A Salesman that is Wonderful Sales can be an art. Component aggressive, element inactive, if you balance the marketing and charm of a great salesman, you’ll be able to market ketchup popsicles to some girl in bright gloves to the 4th of September (although something marginally more practical is recommended).
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Guest article by Oscar Ugaz. His view that an important part of the future will be in the hands of mathematicians and statisticians. And the reaction it received from more traditionally placed ‘experts’. Connect with Oscar on Linkedin and follow on Twitter. A few weeks ago, I was invited to participate in a round table…
The Best In #Sportsbiz This Week is a collection of articles curated by Sports Networker’s Online Marketing Intern – Holly Koski Sports Business Eagles’ Michael Vick launches sports clothing line Philadelphia Eagles quarterback Michael Vick is launching a sports clothing line called V7 that will be sold exclusively at East Coast sporting goods chain Modell’s. The…
NFL’s Release of All-22 Film: A Cautious Opportunity for Aspiring Sports Writers
Category: Sports MediaSponsored Post by Brian Collin The NFL has decided to release its All-22 film to the general public for the 2012 season. An invaluable tool for football coaches, the All-22 film does exactly what its name implies – allow viewers to see all 22 players on every play. The tape, which has been dubbed as the…
Guest post submitted by Lucas Biebelberg Today, one of the greatest sports agents in history, Leigh Steinberg, was incredibly gracious in allowing me to interview him for Sports Networker. Leigh is the founder and CEO of Steinberg Sports & Entertainment, and has represented athletes such as Steve Young, Troy Aikman, Warren Moon, Bruce Smith, Ben Roethlisberger,…
The Best In #Sportsbiz This Week is a collection of articles curated by Sports Networker’s Online Marketing Intern – Holly Koski Sports Business Nike and O2 launch sports loyalty scheme Nike has formed a first of its kind partnership with O2 to provide the operators’ customers with exclusive content and offers under the “Priority” loyalty banner….
A Guest Post by Steve Hamilton Many people believe that success in sports is driven solely by talent and training, but that’s not always true. There’s another “t” word that often plays an important role: technology. The recent controversy about the role that advanced swimming suit fabrics played in Michael Phelps’ impressive Olympic wins is…
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How the NFL Lockout Could Impact Businesses
Our friends at Column Five Media has done it again with this NFL Lockout Infographic. Make sure to check out the previous NFL Lockout post but also learn more about how the NFL Lockout could impact businesses in this image above. Here is a line from the original post at the intuit blog. Even…
Infographic -The Economic Impact of the NFL Lockout
As the labor dispute between the NFL and the players’ union continue to press on, many fear the impact the lockout will have not only on the future on the NFL, but on the small business and cities that rely on NFL-related revenues. Here’s a breakdown of the economics of the NFL lockout. What are…
Why Every Sports Team Needs a Mobile App Today
It’s no secret that mobile is taking over. My only question is why are sports teams and leagues waiting around in order to miss the boat? Some sports teams are starting to use mobile marketing and are getting great results, but a lot of teams just don’t understand the value… yet. This video is a…
How Much Money is A-Rod Making Per Swing?
Alex Rodriguez (A-Rod) is currently the highest paid player in the MLB. Although he is the highest paid player in major league baseball, he comes in ninth in jersey sales (behind teammate Derek Jeter). Do you think A-Rod should be making his $33 million a year salary or do you think someone else deserves being…
Selling the Combine: A Case Study
Guest Post by Sam Caucci It’s that time of year. From coast to coast trainers have just finished preparing NFL hopefuls for the most important race of their football career: the tests where millions of dollars are on the line. NFL Agents have turned over their newest investments to NFL Draft Prep facilities all over…
Making Hay Out of March Madness
This is a guest post by John Brubaker, The Sport of Business L.L.C. According to the Gallup organization, disengaged employees cost U.S. companies an estimated $350 billion dollars annually. A study by Challenger, Gray and Christmas Inc, an outplacement consultancy, indicates an estimated $3.8 billion of that is attributed to March Madness alone. This is due…
Social Media and Sports Contracts
Guest Post by Elliot Solop Over a week ago, ESPN had a great story on the impact of social media, specifically Twitter, on action sports athletes and their respective endorsement contracts. Action sports, in general, is still very much a growing breed of sports. Unlike the major sports, it receives a lot less of streamlined…
Sales, Likes, And Fights: Five Reasons Why You Need To Take Note Of The UFC
(This is a guest post by Josh Nason) If you’re a sports fan, I’m fairly certainly that you’ve heard the letters “UFC” uttered at some point over the past several years — especially if you watch ESPN. But to understand the world’s biggest mixed martial arts (MMA) organization is to truly appreciate what UFC President…
Getting A Degree In Sports Marketing
Do you love sports, but have no athletic ability beyond memorizing stats and fielding a fantasy league? Perhaps you’re an athlete, but realize a professional career isn’t in your future. Maybe you’re preparing for the draft, but need to prepare for a career once your playing days end. If you enjoy sports, sales, meeting people,…
Shane Harmon Interview: Social Media Strategies for Rugby World Cup 2011
I recently took a trip to New Zealand for some fun during the Holidays. It is an amazing country to say the least (and that story is for another article) but I had the opportunity to meet with a few great sports professionals during my trip. One of them was non other than sports ticketing…
A Kid’s Guide to Sports Marketing
When you think of sports marketing, you probably think of adults writing adult-oriented campaigns, right? A creative sports marketer, however, realizes that they can and should target the juvenile demographic as well. Not only are kids receptive to sports marketing campaigns; they can also come up with their own, using their creative talents to raise…