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NHL Teams Utilize SpotlightTMS

Many companies use sports tickets as a tool to push their business relationships to the next level.  These companies may be utilizing tickets to increase sales, but how many of them know their return on investment? Thanks to SpotlightTMS, many NHL teams are now offering answers for their corporate customers. The NHL provides corporate customers…

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Hendrick Motorsports And The Digital Dashboard Blueprint

Hendrick Motorsports may be one step ahead in the social media game.  By utilizing their “digital dashboard”, they are able to reach fans better than ever.  Not only that, but they are leveraging its use to procure and promote new sponsorships.  The team believes that what they are doing with social media can be a…

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