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NBA in the UK: WePlay Brings Challenges, Chances and Social Media ROI

This week, the social media marketing, strategy and analysis company WePlay released “NBA in the UK: Challenges, Opportunities and Social Media ROI” which is available as a free download from the company’s website, WePlay.co. The report takes an in-depth look at the NBA’s UK fan base in order to identify the opportunities and challenges the organization faces ahead of…

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NBA Looks To Settle Remnants Of ABA Deal

Lately, it seems there has been a lot of talk about the NBA and its media deals. That train is not about to stop. With the NBA losing a bit of money to make fans happy by allowing local games to be streamed over the internet, they may be looking get some of that revenue back….

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Barclays Center And Nets Strategically Partner With CBS Radio

Not only will the new partnership between Barclays Center, the Brooklyn Nets and CBS Radio expand its coverage of existing Nets games, but the deal looks to bring a vintage feel to New York.  With CBS Radio broadcasting in many top markets, event promotions will be effective. Barclays Center, Nets, and CBS Radio to bring…

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Top 5 Tech Savvy Arenas

Stadiums and arenas around the world are known for their home teams. Other components like seating, cleanliness and traffic take a backseat – all components except technology. While there is nothing like going to see your favorite team in their home stadium, having the ability to stay connected while there makes all the difference. But…

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AchieveMint Promotes Healthy Networking And Healthy Lifestyles

In today’s world, there are apps for everything.  Networking with TV viewers or food connoisseurs has never been easier.  There are even apps such as Viggle that allow you to check into your favorite TV shows and earn points to redeem for gift cards and such.  Wouldn’t it be great if you could get rewarded…

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Five Great Moves Jay-Z Made as Nets Owner

In what is probably the worst kept secret in the sports business, Jay-Z is selling his stake in the Brooklyn Nets so he can become a full-time sports agent.   Jay-Z is not the first entertainer to own a piece of a sports franchise, nor is he the first rapper to become an agent, but based…

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5 NBA Teams to Follow on Google+

We’ve already covered Facebook and Twitter as we highlight the NBA on social media and which teams are dominating social media. We now move over to Google+ where some franchises are utilizing the growing social networking site. Some of these you’d expect based on geographical location and demographic, but other medium market teams are really…

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Brooklyn Nets Amping Up Social Media In Sports Presence For 2012-13

With the 2012-13 NBA season just underway, the excitement surrounding the Brooklyn Nets is ever present on social media. The Nets’ digital team’s commitment to branding the team through social media in sports has increased exponentially since the end of last season. Since the spring, the Nets have grown their Twitter followers from 93,000 to 1630,00 while they’ve…

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Honda Grabs First-Ever Sports Sponsorship With An East Coast Venue

With the Barclays Center  set to open in six weeks on September 28, American Honda Motor Co., Inc. has recently formed a sports sponsorship with the Brooklyn Nets/Barclays Center, making Honda the 10th Founding Partner of the arena. The marketing agreement marks Honda’s first-ever sponsorship with a sports/entertainment venue on the East Coast, and it joins other…

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