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FIFA Launches New App In Time For Final Draw

Speaking in regards to the Final Draw of the FIFA World Cup, set to take place on December 6, FIFA Secretary General Jérôme Valcke wrote: “On this day, Planet Football will have its eyes trained on Bahia’s Costa do Sauipe.  The group draw is in itself an event, with television audiences in the hundreds of…

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Location Based Services Strive To Make Baseball Better For Fans

Location based services have been steadily making their way into the marketing world.  This offseason, Major League Baseball will test a feature of its At The Ballpark app, which will use bluetooth technology to allow fan’s mobile devices to connect with sensors around the ballpark. Marketing-savvy teams will easily find this technology beneficial. Location Based Services…

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Sportsbiz Weekly Buzz – 11.12.27

The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards   Sports Business $20 Million Can Buy Quality Time with Mr. Met “Of course, the owners of the Mets, who have spent the last four months trying to line up 10 or so minority partners, have some…

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