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Archive | December, 2013

This is How You Get a Job in Sports

Written by in Sports Jobs

There are lots of different ways to get a job in sports. But if you have zero contacts, no experience and you’re literally starting from scratch, there’s one sure-fire way to get your foot in the door and ultimately land your first job in sports. That’s what I’m going to share with you today. No…

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Become the #1 fan of your To Do List

Written by in Sports Jobs

Your To Do List is the size of a soccer field. I know, this can be frustrating. But fear not, my friend. You are not alone; and the solution is waiting for you. In only 2 steps, the frustration and overwhelm will be gone. For good. I can hear you saying, “What?!” Stay with me…

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Have Sports Analytics Reached Tipping Point?

Written by in Social Media in Sports

In the off-season, the NBA’s Toronto Raptors installed a sophisticated six-camera motion tracking system that creates a steady stream of player data. This week, the very same Raptors traded Rudy Gay, who was openly critical of sports analytics. Coincidence? Most likely. However, it serves as a reminder to sports business and sponsorship professionals that a new era has officially “tipped…

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Social Media Provides Relevance For Olympic Athletes

Written by in Social Media in Sports

The Olympic Games only come around every four years; not news to most.  But what happens to Olympic athletes and lesser known sports during those four long years? As Dr Andrea Eagleman explains, they are using social media to remain in the limelight. “Olympic sports and athletes are only in the spotlight every four years, but…

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At Last! Your Favorite NFL Stadium Will Be A WiFi Hotspot

Written by in Sports Marketing

For many sports fans, it’s not enough to just go to a game. There are pictures to post, smack talk postings to upload on a social network, game-related Tweets to Tweet and maybe even a video or two of a great play to post on YouTube. And that’s on top of a constant stream of…

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Arsenal FC And Emirates Perfect Sponsorship Combination

Written by in Sports Sponsorship

It appears that Arsenal FC and Emirates have found a sweet spot in the mind of sports consumers in the UK. In REPUCOM’s Sponsorlink study, it was found that 88 percent of sports fans in the UK are aware that Emirates owns the naming rights to Arsenal’s home stadium.  Additionally, the shirt sponsorship between the two…

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How To Build An Unstoppable Sports Network With Instagram

Written by in Sports Media

In this day and age, it’s almost impossible to think of life without social networking sites. Sites like Facebook, Twitter, and Instagram can be a huge help when trying to build an awesome sports network. A network that can help you land a job in sports. As of late, Instagram his implemented a video option…

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Bowl Games: Swag Bags And Recliners Highlight Bowl Season

Written by in Sports Business

Alas, it’s the season many college fans have been waiting for:  College Football Bowl Season.  And tis’ the season to give, right? In what has become a tradition, official “swag bag” lists for each bowl game have been released. In case you are wondering, those who participate in bowl games around the country are awarded…

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Hot Dog Stand Marketing: Sports Sales Vol 8: Check Our Ego

Written by in Sports Ticket Sales

I think your product SUCKS! You guys have no idea what you are talking about, advertising doesn’t work anymore.  We just need to be on social media. You are overpriced and won’t deliver the results that I need, I have no doubt about that. Sports sales objections.  We all get them.  Every single day if…

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HBO Gives Viewers In-Depth Look At NHL’s Winter Classic

Written by in Sports Media

The NHL’s Winter Classic series has a short, yet storied six year history.  In years past, the event has been worthy of great promotions and marketing efforts. This year will be no different. As the rivalry between the Toronto Maple Leafs and the Detroit Red Wings gets a Winter Classic makeover, HBO cameras will be…

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The Top News In #Sportsbiz – 12.02.13 – 12.09.13

Written by in Sportsbiz Weekly Buzz

Top news in the #SportsBiz for the week includes a short write-up celebrating Nelson Mandela’s life.  News topics include Discover’s Fan Loyalty Poll, Cal football partnering with Kabam for a stadium naming rights deal, the MLS Final featuring two small market teams, and Levi’s stadium being loaded with technology.  To get a full dose of…

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Jameis Winston Off on Sexual Assault Charges: But It Doesn’t End There

Written by in Sports Law

On December 5, 2013, Florida State Attorney Willie Meggs announced on national television that Florida State quarterback, and Heisman hopeful, Jameis Winston would not be charged with sexual assault. The allegations surrounding this situation were hazy to begin with, and ended uncomfortably with laughter at the final press conference with Meggs. The alleged assault occurred…

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