Latest Posts by Lewis Howes
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Guest article by Oscar Ugaz. His view that an important part of the future will be in the hands of mathematicians and statisticians. And the reaction it received from more traditionally placed ‘experts’. Connect with Oscar on Linkedin and follow on Twitter. A few weeks ago, I was invited to participate in a round table…
The Best In #Sportsbiz This Week is a collection of articles curated by Sports Networker’s Online Marketing Intern – Holly Koski Sports Business Eagles’ Michael Vick launches sports clothing line Philadelphia Eagles quarterback Michael Vick is launching a sports clothing line called V7 that will be sold exclusively at East Coast sporting goods chain Modell’s. The…
Sponsored Post by Brian Collin The NFL has decided to release its All-22 film to the general public for the 2012 season. An invaluable tool for football coaches, the All-22 film does exactly what its name implies – allow viewers to see all 22 players on every play. The tape, which has been dubbed as the…
Guest post submitted by Lucas Biebelberg Today, one of the greatest sports agents in history, Leigh Steinberg, was incredibly gracious in allowing me to interview him for Sports Networker. Leigh is the founder and CEO of Steinberg Sports & Entertainment, and has represented athletes such as Steve Young, Troy Aikman, Warren Moon, Bruce Smith, Ben Roethlisberger,…
The Best In #Sportsbiz This Week is a collection of articles curated by Sports Networker’s Online Marketing Intern – Holly Koski Sports Business Nike and O2 launch sports loyalty scheme Nike has formed a first of its kind partnership with O2 to provide the operators’ customers with exclusive content and offers under the “Priority” loyalty banner….
A Guest Post by Steve Hamilton Many people believe that success in sports is driven solely by talent and training, but that’s not always true. There’s another “t” word that often plays an important role: technology. The recent controversy about the role that advanced swimming suit fabrics played in Michael Phelps’ impressive Olympic wins is…
The larger sports franchises & events have come to understand how important Social Media is to engage & educate their fans … and hopefully the proof that has been shown will have some of the minor level leagues (AHL etc.) adopting these strategies.
I successfully ran a campaign for a national contest in Canada (Kraft Hockeyville 2010) and the use of Social Media was huge … Along with many other communities I used traditional media, as well as running great events to excite supporters … but to really engage & educate them, it was all social media – and we did that better than anyone … and we won!
These strategies can be picked up and drop shipped into any business … unfortunately it will only be the early adopters who will gain all the momentum!
I with out a doubt find my self heading to twitter to share my take or hop into the conversation on particular sporting events. I’m wondering if the actual sporting event could integrate social media better. It would definitely hold viewers attention and ease the “commercial-tune-out” concerns of major TV.
I have come across some sporting events that have a “host” fielding questions and driving the conversation. The problem is all the comments are filtered. So there is no real time, anything goes flow to it. For now Twitter seems to be the best place for my sporting event/ social media relationship.
Excellent Lewis! If you havent heard it before and your looking for a compliment, I consider you the guru of Sports 2.0. I’m a member of the SEA and I follow the industry and information that you supply closely so I hope that this comment makes it to you. I am huge on the potential of social media in sports as well so I love to receive tips here and there while I formulate and try to create my vision each day.
Thanks for the great content, keep it up.
Ryan Parr
Founder/CEO
Fantazzle Weekly Fantasy Sports Games
http://www.fantazzle.com