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Would the Kings be a Better Fit in Sacramento or Seattle?

So now that the NBA’s relocation committee has recommended rejecting the move of the Sacramento Kings, the NBA owners are expected to follow along with this decision and place their votes in two weeks, keeping the 23 year tenured romance alive and well for now, for the good fans of Sacramento. However, multitudes of sports fans…

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Kings Fans Asked to Use Sports Media to Save Team

There is a very good chance that NBA basketball will be making its way back to Seattle in the near future. The Supersonics moved from Seattle to Oklahoma City – who later became the Thunder – to begin the 2008-2009 season. However, in 2012, a group of investors came forward with a plan to build…

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Navigate Launches Groundbreaking Sports Sponsorship Valuation Software

In the multibillion dollar sports industry, sports sponsorships account for a major portion of the billions of dollars spent each year.  As reported by IEG, a leading sponsorship research firm, companies paid $18 billion for sports sponsorships in North America just in 2011.  With substantial amounts of money invested in sponsorships, companies and sports properties…

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Kings Secure Record Number Of Sports Sponsorships For 2012-13 Season

Sports sponsorships are such integral components to sporting events around the world. With companies committing a specified amount of money to professional teams, they’re looking for increased awareness of their company along with brand building in return. And for the Sacramento Kings, the NBA franchise has secured a record number of sports sponsorships for the…

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