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The NFL Stats That No One Is Talking About

The 2013 NFL season is officially underway! Old and new faces have graced the field to represent all 32 teams for Week 1, and NFL fans welcome them with open arms as the start of the new season begins.  Thursday, Sunday and Monday night’s games all proved the the NFL is back with a vengeance….

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Sports Lead Flood Response in Australia

The tragic death and devastation caused by the floods that recently hit Queensland and Northern New South Wales really put sport into perspective.  At the time of writing, the death toll stands at 18 and there are 12 people missing. The late Bill Shankly, legendary manager of the successful Liverpool Football Club of the 1960s…

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Boys and Girls Club of America Winners during The Decision

The Miami Heat were not the only ones who came out big winners during the LeBron sweepstakes, as the Boys and Girls Club of America also did an excellent job of increasing their brand awareness during “The Decision.”

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Sports Marketing + Charity + Brands = Community ROI

(This is a guest article by Cord Pereira) “On behalf of the Atlanta Hawks, I’d like to thank our ownership group for recognizing that for every dollar we give away, we get three in return!”‘ These were the honest words of an Atlanta Hawks spokesperson during an acceptance speech when the organization received the “Pro Team Community…

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