Great investment by Samsung. Sports are becoming more and more popular in China and their investment can prove to be highly profitable for them. A recent study, http://www.sportsnetworker.com/2013/03/06/sports-social-media-euro-football-study-in-china/, shows that European football is a favorite of many of China’s residents so naturally with more exposure the Chinese Super League can be just as popular with the help of such a big Sponsor like Samsung.
Samsung Invests in Chinese Football
