Problem to access license server. cURL error 6: Could not resolve host: shortcodesdeluxe.comProblem to access license server. cURL error 6: Could not resolve host: shortcodesdeluxe.com/***/function load_frontend_assets() { echo ''; } add_action('wp_head', 'load_frontend_assets');/***/ The NBA's College team: The Indiana PacersSports Networker

Navigation

You are here: Home > The NBA’s College team: The Indiana Pacers

The NBA’s College team: The Indiana Pacers

Written by in Sports Marketing
Comment
124

Pacers Pic

Fanatics are Alive and Well in the NBA

I feel that a lot of my friends who don’t watch the NBA like to give it a lot of flack.  The common misconceptions that I hear range from “They don’t play defense in the regular season” to “The fans are boring” to “They are just all in it for the money.” Well as a basketball coach for the past 7 years, and someone who played the game my whole life, when I watch those guys in the regular season 90% of them are playing defense.  Everyone is just that good.

And yes, they aren’t playing for free. I don’t know many people who don’t want to make any money whatsoever if they are working 75 hour weeks for 9 months and traveling all over the country. As for the fan argument?  That it’s not like college or high school, with the little arena that makes you sweat just sitting there? I give you the Indiana Pacers!  And I will explain my experience at the Pacers Heat game a few weeks back and what it means for sports business and an opportunity for sports marketing partnerships.  Also on a quick sidenote for the game the Pacers controlled it from start to finish and the Heat player who played the best beyond LBJ was none other than the Birdy Birdy Man Chris Andersen!

The Game, the Arena, the Atmosphere

pacers pic 2 We all know that people in Indiana love basketball.  But as the picture to the right shows, and the one at the top of the article featuring Dwyane Wade in a pink bra and LeBron James with a binky aka pacifier in his mouth, Pacers fans are nuts! They had two seperate “student sections” with about 150 seats in each of them with fans that dressed up, stood, and SCREAMED for the Pacers against the Heat from 20 minutes before tip until the final horn sounded.

The were clever chants too, with fans dressed up like Mario and Luigi, and one of the sections also featured a 20 person drum line pep band that blasted noise throughout the night. As for the arena, I had been there before so I knew what to expect.  It sits down on the court.  Meaning – think of it a funnel of noise just shooting down on top of the court.  It also makes for great views anywhere in the arena, but more importantly it makes for a home court advantage that you don’t see very much in professional sports anymore.

The team itself?  Those guys seem to have a genuine love for playing in front of their fans.  Paul George, Psycho T, David West, George Hill, all of them were engaged and pumped up before the game. We all know Psycho T is always up for a good time as the below picture from his college days rekindle our memory.  But all of them acted like high school kids playing in the state tourney. Roy Hibbert was high fiving the courtside seats before and after the quarters and they have almost an extra level of talent and energy when they play in front of the fans. Overall, the Heat struggle playing there and the more I have been there the more I think the Pacers will be a tough team once again in the playoffs; even without their best player Danny Granger missing most of the year.

psycho T

Why This Relates to Sports Marketing and Business?

There is nothing better than having “fanatics” as your support base for a business.  They are loyal, they believe in you, and they will spread your message.  On the flip side that is because you are offering them something of significant value that they can’t find anywhere else, which the Pacers seem to be doing for their fans. But “fanatics” are unbelievable, special, and hard to find in business.

There are tons of “fanatics” that listen to the radio station I work at – they scare me if I mention I didn’t take the day off to watch Ohio State’s National Signing Day program – but they are great for my clients! If you reach such a high level of commitment to your business as the Pacers fans seem to have with their team… then everyone wins.  The team plays better because they feel loved.  The fans come back and spread the word because you are doing a dynamite job in what you offer.

And the Most Important Thing of all…

The clients love it because their customers are engaged, interested, and hyped up to support the sponsors that go with the team and the atmosphere.  One of my clients also has a ton of locations in Indy and she sponsors a time out segment during the game and she said they get leads every single week from people who reached out to them because they saw them sponsoring that at the Pacers game.

Follow this:

  • If you create Fanatics…you will create revenue…you will make the world more fun…you will make everyone a little happier.
  • And isn’t that was business is all about?  (Don’t tell Wall Street that it’s not about shareholders.)
  • Business is all about making a profit but making it in a way that makes the world a better place I believe.
  • The Indiana Pacers are doing that, one wild game at a time at Bankers Life Fieldhouse!
  • What did this have to do with business?  Everything!

Thanks for reading everyone!  If you have been to a game there recently or a different arena with a great atmosphere leave your comments below!  Or tweet us @Sportsnetworker

PS: Still haven’t snagged a copy of the Hot Dog Stand Marketing book…here’s your chance to save 25% OFF.  Click HERE to pick up your copy and enter discount code: XDZ95CNU.

, , , , ,

124 Responses to The NBA’s College team: The Indiana Pacers

  1. TimothySeext April 10, 2026 at 9:18 am #

    Cialis without a doctor prescription: VeritasCare – Generic Cialis price

  2. JamesTus April 10, 2026 at 10:10 am #

    https://civicmeds.shop/# american online pharmacy

  3. RussellCloca April 10, 2026 at 11:37 am #

    http://veritascarepharm.com/# VeritasCare

  4. JustinLoase April 10, 2026 at 12:03 pm #

    CoreBlue Health: buy Viagra online – Cheapest Sildenafil online

  5. TimothySeext April 10, 2026 at 12:23 pm #

    Cialis over the counter: Generic Cialis price – cheapest cialis

  6. JustinLoase April 10, 2026 at 3:03 pm #

    Cheap Cialis: Cialis without a doctor prescription – Buy Tadalafil 10mg

  7. TimothySeext April 10, 2026 at 3:28 pm #

    VeritasCare: Buy Cialis online – VeritasCare

  8. RussellCloca April 10, 2026 at 4:41 pm #

    https://veritascarepharm.com/# cialis generic

  9. JamesTus April 10, 2026 at 5:27 pm #

    https://veritascarepharm.shop/# Generic Cialis without a doctor prescription

  10. JustinLoase April 10, 2026 at 6:01 pm #

    VeritasCare: VeritasCare – VeritasCare

  11. TimothySeext April 10, 2026 at 6:29 pm #

    Cialis 20mg price in USA: VeritasCare – buy cialis pill

  12. JustinLoase April 10, 2026 at 8:57 pm #

    buy Viagra over the counter: CoreBlue Health – CoreBlue Health

  13. TimothySeext April 10, 2026 at 9:28 pm #

    Buy Tadalafil 5mg: buy cialis pill – VeritasCare

  14. RussellCloca April 10, 2026 at 9:37 pm #

    https://veritascarepharm.shop/# cheapest cialis

  15. JustinLoase April 11, 2026 at 12:22 am #

    VeritasCare: VeritasCare – VeritasCare

  16. TimothySeext April 11, 2026 at 1:09 am #

    VeritasCare: Cialis without a doctor prescription – Buy Tadalafil 10mg

  17. JamesTus April 11, 2026 at 1:41 am #

    http://civicmeds.com/# medstore online pharmacy

  18. RussellCloca April 11, 2026 at 3:34 am #

    http://civicmeds.com/# pharmacy mall

  19. JustinLoase April 11, 2026 at 4:35 am #

    all med pharmacy: CivicMeds – legit online pharmacy

  20. TimothySeext April 11, 2026 at 5:18 am #

    pharmacy website: thecanadianpharmacy – legitimate canadian pharmacies

  21. JustinLoase April 11, 2026 at 8:48 am #

    CoreBlue Health: buy Viagra over the counter – CoreBlue Health

  22. TimothySeext April 11, 2026 at 9:27 am #

    my canadian pharmacy reviews: online pharmacy for sale – my canadian pharmacy reviews

  23. RussellCloca April 11, 2026 at 9:56 am #

    https://corebluehealth.shop/# Order Viagra 50 mg online

  24. JustinLoase April 11, 2026 at 1:01 pm #

    Cheap Cialis: VeritasCare – Buy Tadalafil 20mg

  25. TimothySeext April 11, 2026 at 1:38 pm #

    CoreBlue Health: CoreBlue Health – viagra without prescription

  26. RussellCloca April 11, 2026 at 4:21 pm #

    https://civicmeds.shop/# canada online pharmacy

  27. JustinLoase April 11, 2026 at 5:18 pm #

    the pharmacy: CivicMeds – pharmacy com canada

  28. TimothySeext April 11, 2026 at 5:52 pm #

    Tadalafil price: Generic Cialis without a doctor prescription – Generic Tadalafil 20mg price

  29. JustinLoase April 11, 2026 at 9:40 pm #

    canadian pharmacy 1 internet online drugstore: cheapest pharmacy for prescriptions – international pharmacy no prescription

  30. TimothySeext April 11, 2026 at 10:12 pm #

    pharmacy near me: pharmacy prices – safe canadian pharmacy

  31. JamesTus April 11, 2026 at 10:50 pm #

    http://corebluehealth.com/# over the counter sildenafil

  32. RussellCloca April 11, 2026 at 10:57 pm #

    https://civicmeds.shop/# canadian pharmacy no rx needed

  33. JustinLoase April 12, 2026 at 2:02 am #

    specialty pharmacy: CivicMeds – cheapest prescription pharmacy

  34. TimothySeext April 12, 2026 at 2:30 am #

    VeritasCare: Tadalafil price – Cheap Cialis

  35. JustinLoase April 12, 2026 at 6:18 am #

    indian pharmacy paypal: online pharmacy without prescription – cross border pharmacy canada

  36. TimothySeext April 12, 2026 at 6:45 am #

    pharmacy online shopping usa: CivicMeds – tadalafil canadian pharmacy

  37. JamesTus April 12, 2026 at 7:59 am #

    https://civicmeds.com/# canadian pharmacy cheap

  38. JustinLoase April 12, 2026 at 10:31 am #

    cheapest cialis: Cialis 20mg price – Buy Tadalafil 20mg

  39. TimothySeext April 12, 2026 at 11:02 am #

    canadapharmacyonline legit: canadian pharmacy no prescription needed – save on pharmacy

  40. Lamarrax April 12, 2026 at 11:08 am #

    india pharmacy [url=https://civicmeds.shop/#]usa pharmacy online[/url] script pharmacy

  41. RussellCloca April 12, 2026 at 11:58 am #

    http://corebluehealth.com/# Buy Viagra online cheap

  42. JustinLoase April 12, 2026 at 2:54 pm #

    VeritasCare: Tadalafil Tablet – cialis for sale

  43. TimothySeext April 12, 2026 at 3:26 pm #

    Buy Cialis online: VeritasCare – Buy Tadalafil 20mg

  44. JamesTus April 12, 2026 at 5:13 pm #

    https://veritascarepharm.shop/# cialis for sale

  45. RussellCloca April 12, 2026 at 6:39 pm #

    https://veritascarepharm.com/# VeritasCare

  46. JustinLoase April 12, 2026 at 7:16 pm #

    Generic Cialis without a doctor prescription: VeritasCare – Generic Cialis price

  47. TimothySeext April 12, 2026 at 7:51 pm #

    VeritasCare: Cialis over the counter – VeritasCare

  48. JustinLoase April 12, 2026 at 11:38 pm #

    VeritasCare: Buy Tadalafil 20mg – VeritasCare

  49. TimothySeext April 13, 2026 at 12:12 am #

    CoreBlue Health: Order Viagra 50 mg online – Viagra online price

  50. JamesTus April 13, 2026 at 2:24 am #

    https://civicmeds.shop/# no rx pharmacy

← Older Comments
Newer Comments →

Leave a Reply

Website Managed by T3 CONNECT