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Will Social Media Become Ambush Marketing’s Favorite New Ammo?

As we turn the page and look ahead to 2010, let us address a topic most marketers have a strong opinion on: ambush. ¬†Whether you believe ambush marketing of official events is creative and cost-efficient or an unethical and illegal mortal marketing sin, the fact is 2010 will see more of it than many marketers…

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