This week in the #SportsBiz, top news includes Go Daddy taking a new approach to their Super Bowl marketing campaign. Other top news includes Tiger Woods and EA parting ways, record ticket prices for the Boston Red Sox, potentially big numbers for a looming media deal for the WWE and TigerLogic breaking into the sports…
Tag Archives | fenway park
Citi Makes Moves To Win Over Boston
This January, Fenway Park will once again become ice laden for fans and sports teams alike. “Frozen Fenway” is a two-week series of ice skating events that will include four college hockey games. A difference for this year is visitors will see the addition of Citi as the event’s title sponsor. Frozen Fenway began back in…
Sports Ticket Sales: Red Sox in the Dumps
The Boston Red Sox are an incredible franchise with a rich history. They have been one of the dominant Major League Baseball franchises over the last decade when it comes to sports ticket sales. Selling out games was easy for the team, but their sell-out streak of close to ten years will likely end this…
Sportsbiz Weekly Buzz – 11.12.12
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business 50 Most Influential People in Sports Business “Media moves as well as labor harmony (or the lack thereof) shake up our annual list of the executives who set the agenda for North American sports.”…
Economy a Factor In Revenue From Partnerships
Economical shifts in baseball have been in motion since 1997 when MLB officially granted the commissioner the power to unequally distribute the revenues from the Central Fund. Previously they were distributed equally. It was the fall of 2006 when the players association and MLB reached the current five-year agreement in which each team contributes 34%…