In the good old days (that were bad for extreme sports), keeping up-to-date with cool athletes amounted to magazine subscriptions and the occasional sports program. Often times those dirt bike, skiing and other extreme sports mags were published monthly – and finding a sports show covering anything beyond football, baseball, basketball or hockey was next…
Tag Archives | Ryan Sheckler
Athletes on Twitter: A Branding Guide
This is a guest post from Thomas Stone.Recently SportsNetworker counted down the Top Five Most Followed Athletes on Twitter. Sure, they have a lot of followers, but influence is a totally different story. Athletes can influence their followers, no matter the number, based on the way they present themselves. Their followers will either listen to…